Shift4, Inc.
TypePublic company
IndustryPayment processing
Founded1999 (1999) (as United Bank Card)
FoundersJared Isaacman
Headquarters
Area served
  • Canada
  • United States
Key people
Jared Isaacman
RevenueIncrease US$731.4 million (2019)
Increase US$37.6 million (2019)
Increase US$58.1 million (2019)
Total assetsIncrease US$788 million (2019)
Total equityIncrease US$14.1 million (2019)
Number of employees
1,753[1]
Websiteshift4.com

Shift4 is an American payment processing company publicly listed on the New York Stock Exchange and based in Allentown, Pennsylvania.[2][3] The company, founded in 1999 by the then 16-year-old Jared Isaacman, processes payments for over 200,000 businesses in the retail, hospitality, leisure and restaurant industries.[2][4] Shift4 specializes in commerce solutions such as mobile payment software and hardware.[5][6] When the company went public in 2020, Isaacman was still the CEO.[7]

History

While working as an employee of a payment processing company, the 16-year-old Isaacman (who had already earned his GED and gone to work full-time) identified what he saw as inefficiencies in the industry. In response, he launched United Bank Card in his parents' basement in Far Hills, New Jersey.[5][8] At the time, it generally took merchants about one month to set up a payment system and merchants had to pay for their credit card readers and sign a lengthy application. As an alternative, Isaacman's new company cut the set-up time to one day, gave merchants free credit card readers and only required merchants sign a two-page application.[5]

In 2012, United Bank Card rebranded as Harbortouch to better reflect its point-of-sale and payment technology.[5]

Between 2014 and 2017, the company expanded by acquiring multiple payment processing and point-of-sale companies, including Merchant Services Inc. (the same company Isaacman worked for as a teen).[5]

The company rebranded once again in 2017 as Lighthouse Network, with Harbortouch becoming a subsidiary.[9][10]

In 2017, the company - then operating as the Lighthouse Network - acquired payment gateway provider Shift4 Corporation and rebranded itself as Shift4 Payments.[10]

Shift4 went public on the NYSE in June 2020, raising $345 million through its IPO.[4][3] The company is one of the few companies to go public in the months after the start of the COVID-19 pandemic. The company completed its "roadshow" for investors entirely online.[7] The company was the first to ring the bell at the New York Stock Exchange after the trading floor was reopened following its shutdown because of the pandemic.[4]

In November 2020, Shift4 announced the acquisition of 3dcart,[11] an E-commerce platform. In January 2021, Shift4 rebranded this solution as Shift4Shop.[12]

In March 2021, the company announced the acquisition of VenueNext, a provider of point-of-sale and payment solutions for stadiums, arena, and other entertainment venues.[13] A year later, the company announced it acquired Finaro.[14]

Services

The company's business model involves integrating payment processing services into various hardware and software products as well as the gathering of business intelligence.[15][16]

It works primarily in the restaurant, hospitality, retail and e-commerce industries.[7][17] Shift4 also offers cloud-based reporting and analytic software.[6] In 2019, the company processed approximately 3.5 billion transactions.[18]

References

  1. "Shift4's Competitors, Revenue, Number of Employees, Funding, Acquisitions & News - Owler Company Profile".
  2. 1 2 Beltran, Luisa (5 June 2020). "Shift4 Payments Is the Latest IPO to Soar Despite Pandemic". Barron's. Retrieved 3 July 2020.
  3. 1 2 Tse, Crystal; Fioretti, Julia (4 June 2020). "Triple U.S. Trading Debut Caps 2020's Best Week for Listings". Bloomberg. Retrieved 3 July 2020.
  4. 1 2 3 Bary, Emily (5 June 2020). "Shift4 Payments stock surges after IPO in vote of confidence for economic recovery". MarketWatch. Retrieved 3 July 2020.
  5. 1 2 3 4 5 Segran, Elizabeth (13 April 2015). "Meet The Fighter-Jet-Flying 32-Year-Old On Top Of The Payments Industry". Fast Company. Retrieved 3 July 2020.
  6. 1 2 "Shift4Payments, Inc". Yahoo! Finance. Retrieved 3 July 2020.
  7. 1 2 3 Balogh, Shannon (6 June 2020). "Shift4 Payments just surged 46% in its public-market debut. Its CEO walked us through the 300-meeting virtual road show it took to launch the IPO". Business Insider. Retrieved 9 July 2020.
  8. Nivedita, C; Manikandan, Abhishek; Hussain, Noor Zainab; Franklin, Joshua (5 June 2020). "Shift4, Legend Biotech surge in banner week for U.S. IPOs". Reuters. Retrieved 3 July 2020.
  9. Salamone, Anthony (22 March 2018). "Lehigh Valley credit card processing company won't relocate headquarters". The Morning Call. Retrieved 17 July 2020.
  10. 1 2 Nariyanuri, Sampath Sharma (17 January 2018). "Lighthouse Network buys payment processing company Shift4". S&P Global Market Intelligence. Retrieved 6 July 2020.
  11. "Shift4 Payments Acquires 3dcart Ecommerce Platform". 2020-11-05.
  12. "Shift4 Payments Rebrands 3dcart, Launches eCommerce Platform Shift4Shop". 2021-01-27.
  13. "Shift4's acquisition of VenueNext paves way for payments in sports, entertainment". 2021-03-10.
  14. Spiro, James (29 March 2022). "Finaro outlines its future plans following acquisition by US-based Shift4". CTECH. Retrieved 10 April 2022.
  15. "Shift4 Payments Announces Pricing of Public Offering of Class A Common Stock". Yahoo Finance. 10 September 2020. Retrieved 5 October 2020.
  16. "Payment Methods Shift4 Introduces Contactless QR Pay Tech". PYMNTS.com. 24 June 2020. Retrieved 22 July 2020.
  17. Kudo, Hikaru (29 July 2020). "Raiders Thinking Ahead with Shift4 Payments Partnership". Sports Illustrated. Retrieved 5 October 2020.
  18. Salamone, Anthony (2020-06-05). "Lehigh Valley's Shift4 Payments files to go public with initial price offering". The Morning Call. Retrieved 3 July 2020.
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