1988 MTV Video Music Awards
DateSeptember 7, 1988
LocationUniversal Amphitheatre, Los Angeles
CountryUnited States
Hosted byArsenio Hall
Most awardsINXS (5)
Most nominationsINXS (9)
Television/radio coverage
NetworkMTV
Produced byDick Clark
Tom Freston
Directed byBruce Gowers

The 1988 MTV Video Music Awards aired live on September 7, 1988, from the Universal Amphitheatre in Los Angeles.[1] Hosted by Arsenio Hall,[1] the show honored the best music videos released between May 2, 1987 and April 1, 1988.[2]

Australian rock band INXS was both the most-nominated and most-awarded artist at the show, winning five of their nine nominations, including the awards for Video of the Year and Viewer's Choice for "Need You Tonight/Mediate".[2] This marked the first of a few instances in VMA history where the same artist and music video won both awards at the same ceremony. Other artists with multiple nominations included George Harrison and U2, who earned eight each.

The category for Best Overall Performance in a Video was eliminated from the award lineup while the category for Most Experimental Video was renamed to "Breakthrough Video", a name it would keep until the 2010 MTV Video Music Awards, after which it was also removed from the lineup.

Background

Nominees were revealed on July 12, 1988.[3] Dick Clark was announced as the show's producer on August 1 while Arsenio Hall was named a co-host[4]—no other co-host was subsequently announced. Clark's hiring was rooted in MTV's desire to streamline the ceremony by bringing in a producer with experience in music and award ceremony broadcasting.[5] On show-day, the live broadcast was preceded by the 1988 MTV Video Music Awards Pre-Game Show, during which Ken Ober and Colin Quinn highlighted the nominated videos.[5]

Performances

List of musical performances
Artist(s) Song(s) Ref.
Rod Stewart "Forever Young" [6]
Jody Watley "Some Kind of Lover" [7]
Aerosmith "Dude (Looks Like a Lady)" [7]
Elton John "I Don't Wanna Go on with You Like That" (live from Miami) [7]
Depeche Mode "Strangelove" [8]
Crowded House "Better Be Home Soon" [7]
Michael Jackson "Bad" (live from London) [2]
Cher "Main Man" [7]
The Fat Boys (featuring Chubby Checker) "Louie Louie"
"The Twist"
Guns N' Roses "Welcome to the Jungle" [7]
INXS "New Sensation"

Presenters

Winners and nominees

Nominees were selected from "a list of 644 videos that were exhibited for the first time on MTV between May 2, 1987, and April 1, 1988."[9] Two rounds of voting were used to first select ten semifinalists followed by five finalists in each category. Winners were selected in the third round of voting. The selection of semifinalists was open to "record company executives, record and video retailers, radio station program directors, the press, attorneys, agents, and artists," while the selection of finalists was open to the 1,800 members of MTV's Video Music Awards (VMA) voting body. Winners were selected by the VMA voting body (general categories), members of the music video industry (professional categories), or MTV viewers (Viewer's Choice and Hall of Fame).[9]

Winners are listed first and highlighted in bold.[2]

Video of the Year Best Male Video
Best Female Video Best Group Video
Best New Artist in a Video Best Concept Video
Best Video from a Film Breakthrough Video
Best Stage Performance in a Video Best Direction in a Video
Best Choreography in a Video Best Special Effects in a Video
Best Art Direction in a Video Best Editing in a Video
Best Cinematography in a Video Viewer's Choice
Video Vanguard Award
Michael Jackson

Other appearances

  • Jim Turner (as "Randee of the Redwoods") and Kevin Seal – appeared in pre-commercial vignettes about Viewer's Choice voting procedures
  • Ken Ober – appeared in a couple of pre-commercial segments telling viewers what was 'coming up' on the show
  • Paul Reiser – performed a brief stand-up routine and introduced Jody Watley
  • Bobby McFerrin – sang the eligibility and voting rules for the 1988 VMAs
  • Jim Turner (as "Randee of the Redwoods") – appeared in a pre-commercial segment telling viewers what was 'coming up' on the show
  • Adam Curry and Kevin Seal – introduced the winners of the professional categories; also appeared in pre-commercial segments about what was 'coming up' on the show
  • Sam Kinison – performed a stand-up routine and introduced Guns N' Roses[10]
  • Penn & Teller – performed a magic routine[1]

References

  1. 1 2 3 4 Willman, Chris (September 9, 1988). "COMMENTARY : There's Nothing Hip About Snooze-Inducing MTV Show". Los Angeles Times. Archived from the original on December 2, 2020. Retrieved May 7, 2022.
  2. 1 2 3 4 "INXS Rocks Off With 5 Video Awards". Los Angeles Times. September 9, 1988. Archived from the original on August 1, 2020. Retrieved May 5, 2022.
  3. "INXS tops MTV award nominees". The Baltimore Sun. July 14, 1988. Retrieved July 5, 2022 via Newspapers.com.
  4. Rhein, Dave (August 1, 1988). "Dick Clark, Arsenio Hall rule MTV music awards". The Des Moines Register. Retrieved July 5, 2022 via Newspapers.com.
  5. 1 2 3 4 5 6 7 8 Bobbin, Jay (September 3, 1988). "MTV readying awards show". The Post-Star. Retrieved July 5, 2022 via Newspapers.com.
  6. Hellman, Peter (August 23, 2017). "MTV VMAs Announce Rod Stewart Performance (Really)". Stereogum. Archived from the original on August 24, 2017. Retrieved May 7, 2022.
  7. 1 2 3 4 5 6 Greene, Andy (August 27, 2014). "Readers' Poll: The 10 Best MTV VMAs Performances". Rolling Stone. Archived from the original on April 14, 2019. Retrieved May 7, 2022.
  8. 1 2 3 4 5 "Highlights". MTV.com. Archived from the original on May 8, 2022. Retrieved May 7, 2022.
  9. 1 2 Ladd, Patty (September 4, 1988). "Arsenio Hall, video stars at MTV awards". The Central New Jersey Home News. Los Angeles Daily News. Retrieved July 10, 2022 via Newspapers.com.
  10. Weingarten, Christopher R.; Shipley, Al; Fischer, Reed; Johnston, Maura (August 30, 2020). "32 Most Outrageous MTV VMAs Moments". Rolling Stone. Archived from the original on November 30, 2018. Retrieved May 5, 2022.
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