Adiat Sade Disu
Born (1987-01-10) January 10, 1987
Nigeria
NationalityNigerian
CitizenshipUnited States
EducationBentley University
(BSc in information technology, marketing and communications)
Occupation(s)Media, information technology corporate executive
Known forMarketing, Digital Media Publishing, Advertising, Digital Program Management

Adiat Sade Disu (born 1987) is an American, marketing communications executive in the fields of mass media, advertising, information technology, and consumer products. Her parents are Nigerian and Ghanaian.[1]

Adiat Disu founded a multi-media marketing and advertising agency called Adirée, offering cross-cultural campaigns, content, and commerce–– retail sales services, with headquarters in New York.[2] Adirée founded the annual consumer-marketing & media platform AfricaFashionWeek.com with off-shoots in local cities (example: Africa Fashion Week New York[3] during New York Fashion Week in 2009.[1]

Adiat Disu also writes for Entrepreneur magazine.[4]

Background and education

Adiat Disu studied at Phillips Exeter Academy in Exeter, New Hampshire before she was admitted to Bentley University, in Waltham, Massachusetts. She graduated from Bentley University in 2008, with a Bachelor of Science in Information Technology, Marketing & Communications. Adiat Disu went on to Tuck School of Business at Dartmouth College where she received Executive Education in Digital Leadership and Management.[4]

Career

In February 2009, straight out of university, Adiat Disu established an omni-medial, marketing and retail company with headquarters in New York and a satellite branch in Lagos, Nigeria. The group's client list includes corporate and social enterprises, government and non-for-profit agencies, individual lifestyle, and media brands such as: Verisk Analytics, that lasted four months in 2016 and another with Hearst Magazines (developing and launching Heart Magazines' first media site in West Africa), beauty brand by Kimora Lee Simmons' Shinto Clinical,Iman Cosmetics, Pikolinos Shoes, USAID (United States Agency of International Development), as well as celebrities like Korto Momolu and Akon.

Honors and recognition

Adiat Disu and her work has been recognized in :

  • 2011: CNN, Founder of media and marketing platform: Africa Fashion Week.[5]
  • 2011: Washington Post, Creatives Bringing Africa to the World.[6]
  • 2011:Bullet Magazine, Wrap It Up Archived July 1, 2019, at the Wayback Machine
  • 2012: Black Enterprise, Everyday Hero.[7]
  • 2013: Huffington Post, Founder of Africa Fashion Week.[8]
  • 2013: Huffington Post,,Africa Fashion Week Archived October 18, 2017, at the Wayback Machine, produced by Adirée[9]
  • 2013: Global Post, Adiree, Communications and Brand Strategy Firm.[10]
  • 2014: Forbes Magazine,30 Under 30.[1]
  • 2014: Black Enterprise, Founder of Adiree, the Premier Communications and Branding firm, in New York for Africa's Global Leaders.[11]
  • 2015: Africa Channel, Adirée, the Communications and Brand Strategy Company.[12]
  • 2016: Huffington Post,Adiat Disu, Entrepreneur and Forbes 30 Under 30.[13]
  • 2017: Entrepreneur Magazine, Information Technology and Communications Executive.[14]

See also

References

  1. 1 2 3 Nsehe, Mfonobong (December 4, 2014). "The 20 Youngest Power Women In Africa 2014". Forbes.com. Retrieved November 23, 2017.
  2. ↑ "Adirée". Adirée. Retrieved November 13, 2018.
  3. ↑ "Africa Fashion Week". Retrieved November 13, 2018.)
  4. 1 2 The Africa-America Institute (November 23, 2017). "Adiat Disu: Founder, Africa Fashion Week". Archived from the original on March 21, 2015. Retrieved November 23, 2017.
  5. ↑ Sesay, Isha. "African fashion on parade in New York". CNN. Retrieved February 28, 2018.
  6. ↑ Wax, Emily (June 30, 2011). "Africans bring their continent's style to the worldwide fashion scene". Washington Post. ISSN 0190-8286. Retrieved February 28, 2018.
  7. ↑ Hutson, Brittany (June 2012). "EVERYDAY HERO: Young entrepreneur promotes economic growth in Africa through fashion" (PDF). Black Enterprise: 162–163.
  8. ↑ Mensah, Rai (July 25, 2013). "The Re-Interpretation of 'African Inspired'". Huffington Post. Retrieved February 28, 2018.
  9. ↑ Lorraine, Nova (July 10, 2013). "African Fashion Designers Shake It Up This Summer!". Huffington Post. Retrieved February 28, 2018.
  10. ↑ "How African fashion broke through: 3 Questions with Adiat Disu (PHOTOS)". Public Radio International. Retrieved February 28, 2018.
  11. ↑ "Power Women of the Diaspora: Africa Fashion Week Founder Uses Passion to Rebrand Continent". Black Enterprise. February 5, 2014. Retrieved February 28, 2018.
  12. ↑ "How African Fashion Broke Through Western Culture". Africa Channel. Archived from the original on March 1, 2018. Retrieved February 28, 2018.
  13. ↑ Joseph, Alanah (June 20, 2016). "She Leads Africa: Co-Founder Yasmin Belo-Osagie on Black Female Entrepreneurship". Huffington Post. Retrieved February 28, 2018.
  14. ↑ "Adiat Disu – Entrepreneur". www.entrepreneurmag.co.za. Archived from the original on July 1, 2019. Retrieved February 28, 2018.
  • Profile at Entrepreneur magazine's website.
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