Airone
CategoriesScience
FrequencyMonthly
Founded1981 (1981)
CompanyCairo Communication
CountryItaly
Based inMilan, Italy
LanguageItalian
WebsiteAirone

Airone (English: Heron) is an Italian science magazine devoted to science and technology issues. It is published in Milan, Italy, by Editoriale Giorgio Mondadori (former company, now a division of Cairo Editore, a subsidiary of Cairo Communication).

History and profile

Airone was founded in 1981 as an ecologist magazine primarily containing articles about animal world, nature, ethnology and geography.[1][2] The founder and first director was Egidio Gavazzi.[2] It was for years the most widely circulated scientific magazine in Italy,[3][4] with a peak of average circulation of about 250,000 copies per month.[3][5] Between 1985 and 1986 it co-produced with RAI the nature documentary series Pan.[6][7] In 1989 it was launched a spin-off for the younger readers, Airone Junior, renamed Dodo in April 1995.[8][9]

Airone was described as a "magazine similar to National Geographic, but perhaps more conservation-minded",[10] and it was referred to as "a stunning natural history magazine, the best of several European magazines".[11] In an article about the first ten years of the magazine, the L'Unità journalist Antonio Del Giudice pointed how the magazine was "not just an editorial phenomenon, but also a cultural, political e social phenomenon".[2]

The circulation of Airone was 94,000 copies in 2007.[12] In December 2013 the magazine had a circulation of 83,000 copies per month.[13]

See also

References

  1. ↑ "La natura firmata Airone in una collana "video"". La Stampa. No. 286. 8 November 1988. p. 15.
  2. 1 2 3 Antonio Del Giudice (14 May 1991). "Airone a dieci anni parte per l'Urss". L'Unità. p. 18.
  3. 1 2 "Periodici – 'Airone'. Prova ancora a volare alto". PrimaOnline. 17 December 2008. Retrieved 19 August 2014.
  4. ↑ La Civiltà Cattolica. Collection Issues 3378-3383. Society of Jesus, 1991.
  5. ↑ Marco Gisotti, Tessa Gelisio. Guida ai Green Jobs: Come l'ambiente sta cambiando il mondo del lavoro. Edizioni Ambiente, 2012. ISBN 8866270377.
  6. ↑ Laura Putti (26 November 1985). "Pan: arriva la trasmissione dalla parte degli animali". La Repubblica. p. 31. Retrieved 19 August 2014.
  7. ↑ Laura Putti (26 October 1986). "Pan, piu ricco tutto nuovo". La Repubblica. p. 25. Retrieved 19 August 2014.
  8. ↑ Gianni Bono. Guida al fumetto italiano. Epierre, 2003. pp. 32–33.
  9. ↑ Silvia Maoli (8 November 1989). "Ecco Airone junior. Una nuova rivista ai baby-ecologisti". Stampa Sera. No. 298. p. 2.
  10. ↑ James Lasdun, Pia Davis. Tuscany and Umbria. Penguin, 2004. ISBN 1440651108.
  11. ↑ William A. Katz, Linda Sternberg Katz. Magazines for Libraries - Ninth Edition. R. R. Bowker, 1997. ISBN 0835239071.
  12. ↑ Anne Austin; et al. (2008). "Western Europe Market and Media Fact" (PDF). Zenith Optimedia. Archived from the original (PDF) on 5 February 2015. Retrieved 10 April 2015.
  13. ↑ "Diffusione Stampa - Dati mensili Mensili 12-2013". PrimaOnline. March 2014. Retrieved 19 August 2014.
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