Alyona Shvets
Алёна Швец
Alyona Shvets in 2022
Alyona Shvets in 2022
Background information
Born (2001-03-12) 12 March 2001
Zlatoust, Chelyabinsk Oblast, Russia
Instrument(s)Guitar, keyboard and ukulele
Years active2015–present
Websitealena-shvets.ru

Alyona Shvets (Russian: Алёна Сергеевна Швецова; born 12 March 2001)[1] is a Russian singer, composer, guitarist, keyboardist and ukulele player.

Biography

Early life

Alyona Shvetsova was born 12 March 2001 in Zlatoust in Chelyabinsk Oblast to a family of physicians and construction workers. At the age of three her parents sent her to music school, but her parents postponed her singing education due to asthma. She started writing songs at 14. As a teenager, Shvetsova received her first guitar, and she started to perform songs on the streets of Chelyabinsk with her best friend.[2] Her parents were the first to hear her original songs. They then persuaded her to make a recording and post it on social media.[3]

2018: Start of career

On the social media "VK" Shvetsova posted the first songs that she composed, under the pseudonym "Alyona Shvets." Released in June 2018, the debut mini-album "Crashing on the Balcony" (Вписка на балконе) drew public attention to the young artist.[4] The album "Bury Me for Society" (Похороните меня за социум) was released in October 2018. The album's name is apparently a reference to the novel Bury Me Behind the Baseboards (Похороните меня за плинтусом) by Pavel Sanaev.[5] She started to gain popularity with her album "When Lilac Blooms" (Когда зацветёт сирень.) After its release in April 2018, she was recognized in Runet.[2]

2019—2021: Rise in popularity

Shvets in 2020

On 25 September 2019 Shvets performed on the show "Evening Urgant" with the song "Dandelion" (Одуванчик)[6][7] from the album "Wire from Dandelions" (Проволока из одуванчиков), which was released on 6 September 2019.[8]Алексей Мажаев (16 September 2019). "Рецензия: Алёна Швец – "Проволока из одуванчиков"". Intermedia (in Russian). Retrieved 8 October 2020.</ref>

In the summer of 2020 she released her fifth album "Queen of Sludge" (Королева отстоя) consisting of 10 tracks.[9] The song "Young Beautiful Trash" (Молодая красивая дрянь) was previously released as a single. Music videos were made for the songs "Killing Machine" (Машина для убийств)[10] and "Young Beautiful Trash" (Молодая красивая дрянь)[11]

In the spring of 2021 the mini album "Little One with a Guitar" (Мелкая с гитарой) was released with five tracks.[12]

On 15 July 2021 in honor of the anniversary of Spotify in Russia, the streaming platform announced that Shvets took first place in the top 10 solo artists.[13] Shvets' photo was on a skyscraper in Times Square as part of Spotify's "Equal" campaign to support women in the music industry.[14]

In October Roskomnadzor asked the prosecutor's office to check Shvets' songs and YouTube channel. The allegations were dismissed.[15]

On 22 November the mini album "Pest" (Вредина) was released including three tracks: "Pest" (Вредина), "I Delete" (Удалю) and "Moon" (Луна.) One music video was filmed that included all three songs.[16]

2022: Currently

On 11 March 2022, Shvets released two studio albums, "Poison" (Яд) and "Antidote" (Противоядие). The album "Poison" (Яд) has eight songs and the album "Antidote" (Противоядие) has 10 songs.[17] On 26 May 2022, a music video for the song "Fuck It" (Да похуй) was released.[18] On 10 June, the advertising track and music video "Beauty Dacha" (Бьюти дача), recorded specifically for the promotional campaign of the cosmetic brand Beauty Bomb, was released.[19] On 1 July, Shvets performed her new single "Gerda" (Герда) in Gorky Park.[20] "Gerda" (Герда) was officially released on 15 July, along with a music video.[21] Later, on 16 September 2022, the single "Disorder" (Расстройство) was released. On 5 October 2022, a small cartoon was released with the song.

The collection "Old Songs" (Старые песни)[22] was released 4 November 2022 on Alyonа Shvets' channel. It was a collection of sixteen old songs that were collected from 2018 to 2020. On 11 November 2022, the song "Forever 17" (Вечно 17) was released. A video with the same name was released on 9 December 2022.

Musical style

Shvets considers her musical style post-bard with a mix of pop-rock, indie-pop and bard songs.[4][5]

Discography

Studio albums
  • «У стены с картинками» (2017)
  • «Август плачет» (2018)
  • «Когда зацветёт сирень» (2018)
  • «Похороните меня за социум» (2018)
  • «Ведёрко с блевотиной» (2019)
  • «Проволока из одуванчиков» (2019)
  • «Королева отстоя» (2020)
  • «Противоядие» (2022)
  • «Яд» (2022)
  • «Старые песни» (2022)
Mini albums
  • «Вписка на балконе» (2018)
  • «пока работает стиральная машина» (2019)
  • «Мелкая с гитарой» (2021)
  • «Вредина» (2021)

Notes

  1. "ИП – Швецова Алёна Сергеевна, ИНН 744717497620 ОГРН 320745600065758". zachestnyibiznes.ru (in Russian). Retrieved 14 January 2023.
  2. 1 2 "Алёна Швец — песни под гитару о жизни тинейджеров". The-Flow.ru (in Russian). Retrieved 8 September 2020.
  3. Sinelschikova, Yekaterina (30 July 2021). "Meet Alena Shvets, the 20-year-old star who's bigger than Billie Eilish". Russia Beyond. Retrieved 13 January 2023.
  4. 1 2 "Песни под гитару: постбард Алена Швец выпустила новый альбом "Королева отстоя"". Афиша. Retrieved 8 September 2020.
  5. 1 2 Алексей Мажаев (14 November 2018). "Рецензия: Алёна Швец – "Похороните меня за социум" ****". intermedia. Retrieved 8 September 2020.
  6. "Певица из Челябинска Алена Швец выступила в шоу "Вечерний Ургант"". Эхо Москвы (in Russian). Archived from the original on 21 October 2021. Retrieved 8 September 2020.
  7. "Алёна Швец выступила на "Вечернем Урганте"". The-Flow.ru (in Russian). Retrieved 8 September 2020.
  8. "Алёна Швец "Проволока из одуванчиков"". The-Flow.ru (in Russian). Retrieved 8 September 2020.
  9. "Рецензия: Алёна Швец – "Королева отстоя"". www.intermedia.ru. 25 August 2020. Retrieved 11 January 2021.
  10. "Алена Швец угоняет автомобиль на прогулке в клипе "Машина для убийств" (Видео)". www.intermedia.ru. 11 November 2020. Retrieved 11 January 2021.
  11. "алёна швец. – МОЛОДАЯ КРАСИВАЯ ДРЯНЬ – YouTube". www.youtube.com. Retrieved 11 January 2021.
  12. ""Мелкая с гитарой" возвращается — это новый EP Алены Швец". The Flow (in Russian). Retrieved 15 April 2021.
  13. "BTS, Моргенштерн и Алёна Швец: Spotify подвел итоги года в России". РБК (in Russian). 15 July 2021. Retrieved 7 September 2021.
  14. ""Прямиком с улиц Челябинска": в Нью-Йорке повесили билборд с уральской певицей". 74.ru – новости Челябинска (in Russian). 20 December 2021.
  15. "Полиция Новосибирска не нашла "гей-пропаганду" в песне Алены Швец "Две девочки" | Новости". vesma.today (in Russian). 22 November 2021. Retrieved 27 September 2022.
  16. "алёна швец. – ВРЕДИНА, УДАЛЮ, ЛУНА(большой клип)". YouTube (in Russian). Retrieved 18 July 2022.
  17. "Новый альбом Алёны Швец и фильм с Райаном Рейнольдсом". ura.news. 11 March 2022.
  18. "алёна швец. – "ДА ПО*УЙ"". YouTube (in Russian). Retrieved 18 July 2022.
  19. "алёна швец. – БЬЮТИ ДАЧА (Beauty Bomb)". YouTube (in Russian). Retrieved 18 July 2022.
  20. "Алена Швец представит новый трек на "Плюс Даче" в парке Горького". Афиша. 27 June 2022.
  21. "алёна швец. – ГЕРДА". YouTube (in Russian). Retrieved 18 July 2022.
  22. алёна швец. – СТАРЫЕ ПЕСНИ, retrieved 14 January 2023
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