Amouage
Founded1983 (1983) in Muscat, Oman
Headquarters
Muscat
,
Oman
ProductsPerfumes and luxury goods
Websitewww.amouage.com
Amouage Factory & Visitors' Centre

Amouage is an international luxury fragrance brand founded in 1983 in Oman and operated by the Oman Perfumery LLC, a subsidiary of the Omani SABCO Group.[1]

History

The company was founded, at the request of Sultan Qaboos bin Said al Said,[2] in 1983 in Muscat, Oman by Prince Sayyid Hamad bin Hamoud Al Busaidi.[3] In 2006, David Crickmore was appointed CEO.[4][5] Christopher Chong was the creative director.[6] Crickmore and Chong resigned in 2019.[7][8] In recent years, Amouage has expanded its range to include bath, home and leather goods.[1][9]

Locations and manufacturing

There are 21 standalone Amouage shops, and their products are sold in department stores around the world.[10]

Amouage’s visitors center and factory, located in Muscat has the capacity to produce approximately 25,000 bottles a week.[11] The two-storey building opened in December 2012 and is open to visitors.[12]

References

  1. 1 2 "Amouage - Group Companies - SABCO Group". SABCO Group. Archived from the original on 13 October 2018. Retrieved 1 April 2020.
  2. ↑ Deane, Daniela (February 25, 2012). "Oman's royal family scents global profit in luxury perfumes". CNN. Retrieved February 23, 2018.
  3. ↑ "Brand history: Amouage". theoutlook.com.ua. November 4, 2017. Retrieved 1 April 2020.
  4. ↑ "A Rare Bouquet". The Business Year. Archived from the original on 15 November 2018. Retrieved 1 April 2020.
  5. ↑ Mahajan, Vijay (2012). The Arab World Unbound: Tapping into the Power of 350 Million Consumers. John Wiley & Sons. ISBN 9781118236420. Retrieved 1 April 2020.
  6. ↑ Wu, Sarah. "Amouage Journey: Fall Fragrances For People Who Love A Good Scent Story". Forbes. Retrieved 1 April 2020.
  7. ↑ "Christopher Chong resigns from Amouage after 12 years". Mscat Daily. June 3, 2019. Archived from the original on 8 June 2019. Retrieved 1 April 2020.
  8. ↑ "David Crickmore resigns after 13 year tenure as CEO of Amouage". Zawya. April 29, 2019. Retrieved 1 April 2020.
  9. ↑ "About Us". Amouage. Archived from the original on 15 November 2018. Retrieved 1 April 2020.
  10. ↑ "Amouage Find a Shop". Amouage. Archived from the original on November 15, 2018. Retrieved February 22, 2018.
  11. ↑ "Amouage Visitor's Centre and Factory". Amouage. Archived from the original on October 10, 2018. Retrieved February 22, 2018.
  12. ↑ Duncan, Heather (August 19, 2014). "Amouage Perfumery Factory Tour". Heather Louise Duncan. Retrieved February 22, 2018.
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