Boonty
TypePrivately Held
Industryvideo game industry, Interactive entertainment
Founded2001
HeadquartersParis, France; Singapore; Tokyo, Japan; Los Angeles, USA
Websitehttp://uk.boonty.com/

Boonty is a software company based in France providing a SaaS solution for brands to reward and engage their Customers.

Boonty was also a global supplier of digital distribution services for online and PC gaming[1] whose technology platform and brand names were acquired by digital commerce provider Nexway in January 2009.

The company's white label casual game platform was utilized by over 100 million customers worldwide at the time of the Nexway acquisition, including Internet portals, ISPs, and mobile operators.

Boonty operated its own branded destination sites, Boonty.com (which is still operated by Nexway) in localized versions for the United States, France, UK, Belgium, Italy, Sweden, Norway, Denmark, Japan, Korea, Mexico, Austria, Australia, Taiwan, Hong Kong, Germany, Portugal, Finland, Singapore, The Netherlands, and Spain.[2]

Corporate history

  • 2001: Boonty is founded by the brothers Mathieu and Romain Nouzareth.
  • October 2006: Boonty announces the acquisition of Beijing-based casual game developer Gamehub.[3]
  • February 2007: Boonty launches Cafe.com for free multiplayer social casual games.[4]
  • May 2007: Boonty acquires the Chinese Game Studio GameHub and opens Boonty China.
  • July 2007: BoontyBox is launched for Windows and Macintosh computers.
  • October 2008: Boonty launches Facebook app iscool.
  • December 2008: The company decides to sells its Digital Distribution Platform and the brand name Boonty to digital commerce provider Nexway.
  • January 2009: Boonty is acquired by Nexway.[5]
  • March 2014 : Boonty brand is expired
  • July 2023 : Boonty SaaS solution (Boonty.io) is created

References

  1. "Videogames". Warren's Consumer Electronics Daily. April 4, 2005.
  2. Boonty.com
  3. "Industry News Round Up: Boonty/Gamehub, PC Charts, Nikitova @ Xbox". Gamasutra. October 24, 2006.
  4. David Laprad (March 2007). "Interview with Mathieu Nouzareth, Cafe.com". Gamezebo. Archived from the original on March 20, 2007. Retrieved 26 June 2007.

Further reading

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