Das Plakat
Cover page of the magazine dated 1920
Editor-in-chiefHans Sachs
CategoriesDesign magazine
Publisher
  • Verlag Das Plakat
  • Verlag Max Chiliburger
FounderHans Sachs
Founded1910
Final issue1922
CountryWeimar Germany
Based inBerlin
LanguageGerman

Das Plakat (German: The Poster) was a design and art magazine published from 1910 to 1922 in Berlin, Weimar Germany. It was one of the early and influential publications on the art of posters and commercial art.[1]

History and profile

Das Plakat was started by Hans Sachs in 1910.[2][3] Its founding publisher was the Verlag Das Plakat based in Berlin.[4] Between 1912 and 1921 it was published by Verlag Max Chiliburger.[1] The company was managed by Hans Sachs on instruction of the Verein der Plakatfreunde (German: Association of friends of the poster)[5] as the official media outlet of the association.[6] Sachs also edited the magazine which focused on the production of posters.[4] It also published the early examples of the political pictorial maps in November 1915.[7] These were the reproductions of two political cartoon maps of Europe which had been produced by Paul Hadol in 1870 and by Walter Trier.[7] Heinrich Inheim and Ernst Carl Bauer were among its contributors.[4]

Das Plakat sold only 200 copies at the beginning, but later it managed to sell 5,000 copies.[6] It ceased publication in 1922.[6]

References

  1. 1 2 "Das Plakat". Arts History Research. Retrieved 25 September 2022.
  2. ↑ Victor Margolin (2001). "Book review". Journal of Design History. 14 (3): 241. JSTOR 3527150.
  3. ↑ Steven Heller (19 November 2013). "Dr. Hans Sachs' Posters for Sale". Print. Retrieved 25 September 2022.
  4. 1 2 3 Ida Katherine Rigby (Spring 1984). "German Expressionist Political Posters 1918-1919: Art and Politics, a Failed Alliance". Art Journal. 44 (1): 33, 36. doi:10.2307/776671. JSTOR 776671.
  5. ↑ Jeremy Aynsley (1992). ""Gebrauchsgraphik" as an Early Graphic Design Journal, 1924-1938". Journal of Design History. 5 (1): 68. JSTOR 1315852.
  6. 1 2 3 Steven Heller (29 November 2004). "Graphic Design Magazines: Das Plakat". Typotheque.
  7. 1 2 Roderick M. Barron (2018). "Bringing the map to life: European satirical maps 1845-1945". Belgeo. 3–4 (3–4): 445–464. doi:10.4000/belgeo.11935.
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