Derek Reisfield is best known as co-founder and chairman[1] of MarketWatch,[2] a leading online financial news platform.

Education

Reisfield graduated from Wesleyan University in Middletown, Connecticut and received a Master's Degree from The Annenberg School at University of Southern California.[3][4]

Career

Reisfield consulted with McKinsey & Company, a leading international strategy consulting firm.[5]

Reisfield then joined Westinghouse as Director of Strategic Management.[6] to assist with the purchase of CBS.[7] Westinghouse purchased CBS Inc. for $5.4 billion.[8]

Reisfield was named CBS' Vice President of Business Development, President of its New Media Group. He was responsible for web-based operations, including CBS.com[9]

In 1997, Reisfield founded and chaired MarketWatch[10] [11][12] and took it public in 1999.[13] Dow Jones & Company later acquired MarketWatch for over $500 million.[14]

Reisfield served as Member of the Board for Sportsline USA.[15]

In 2008, Reisfield was co-founder[16]and chairman of BBN, the leading B2B digital advertising network, in partnership with 24/7 Real Media, Inc.[17] BBN became the nation’s largest B2B online advertising network. [18] BBN was sold to Madison Logic in 2015.[19]

Reisfield serves on the Advisory Board of AllSides. [20]

He is the great nephew of the actress Greta Garbo.[21]

References

  1. "APBNews: High-Speed Chase For Funding". Forbes. Retrieved 2024-01-09.
  2. "Contribution Agreement - CBS Inc., Data Broadcasting Corp. and MarketWatch.com LLC - Sample Contracts and Business Forms". contracts.onecle.com. Retrieved 2024-01-09.
  3. MUNCmedia (2010-05-17). "MUNCmedia Appoints Derek Reisfield to Board of Advisors". GlobeNewswire News Room. Retrieved 2024-01-09.
  4. "Derek Reisfield - CFO, Treasurer & Secretary at Ondas Networks". THE ORG. Retrieved 2024-01-09.
  5. MUNCmedia (2010-05-17). "MUNCmedia Appoints Derek Reisfield to Board of Advisors". GlobeNewswire News Room. Retrieved 2024-01-09.
  6. "Glitches Highlight Limitations Of On-Line Systems Rapid Growth, Change Create Problems For High-Tech Information Networks | The Spokesman-Review". www.spokesman.com. Retrieved 2024-01-09.
  7. "Services 1". Anfang. Retrieved 2024-01-09.
  8. "Westinghouse buying CBS for $5.4 billion - UPI Archives". UPI. Retrieved 2024-01-09.
  9. staff, CBSNews com staff CBSNews com (1998-04-07). "CBS Names Executives To Key Posts - CBS News". www.cbsnews.com. Retrieved 2024-01-09.
  10. "Derek Reisfield - Biography". IMDb. Retrieved 2024-01-09.
  11. Gardner, Christopher (2000). The valuation of information technology: a guide for strategy development, valuation, and financial planning. Wiley financial management series. New York: Wiley. ISBN 978-0-471-37831-0.
  12. Matt (1998-03-30). "PROFITS ARE SO OLD MEDIA". Ditherati: See the Digerati Dither, Daily. Retrieved 2024-01-09.
  13. Report, Wired News. "Astounding MarketWatch IPO". Wired. ISSN 1059-1028. Retrieved 2024-01-09.
  14. "DOW JONES & COMPANY CLOSES $519 MILLION MARKETWATCH ACQUISITION". www.sec.gov. Retrieved 2024-01-09.
  15. "Endorsements". www.i-value.com. Retrieved 2024-01-09.
  16. "Services 1". Anfang. Retrieved 2024-01-09.
  17. MUNCmedia (2010-05-17). "MUNCmedia Appoints Derek Reisfield to Board of Advisors". GlobeNewswire News Room. Retrieved 2024-01-09.
  18. Daily, Ad Tech (2008-04-21). "24/7 Real Media Partners with Four Major Publishers to Launch BBN, the Largest Business to Business Online Advertising Network". Ad Tech Daily. Retrieved 2024-01-09.
  19. O'Regan, Tom (2015-03-02). "Madison Logic Acquires BBN Solutions". Madison Logic. Retrieved 2024-01-09.
  20. "Our Team". AllSides. 2023-10-20. Retrieved 2024-01-09.
  21. O'Steen, Kathleen (1995) "COMMITMENTS: A Brief Affair", Los Angeles Times, December 11, 1995, p. 2
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