Fashion Malawi Edition or "F.A.M.E" is the first organization in Malawi that works to market and develop the Malawian fashion Industry through capacity building and professional development training. It was founded in 2010 by Zilanie Gondwe Nyundo and Inge Knapen to build a fashion in industry in Malawi after identifying voids in a previously underdeveloped industry.[1][2] They are Malawi's leading fashion organization and a pioneer in Malawi's fashion industry. They regularly host national fashion shows in Malawi that have received public acclaim. This includes the Kia Malawi Fashion Show.[3] They are credited for creating an industry which created space for fashion related businesses to grow in Malawi. They are credited for launching the career of fashion designer Lily Alfonso. In November 2012, they announced that they will host Malawi's first " Malawi Fashion Week".[4]

Industry and capacity building work

FAME has been supporting the fashion industry at the grassroots level since inception. This includes capacity building in the industry.[5] They are credited for fostering the growth of a fashion industry in Malawi. Malawi has seen the growth of new fashion related businesses since their inception, including modelling agencies, fashion houses, and fashion photography. They also engage in professional development workshops, including the finance training for students to Don Bosco Technical College and Samalani Youth Center.[6][7] In attempts to grow the industry, they also support and sponsor events by fashion organizations in Malawi.[8]

FAME events

FAME creates a platform where the Malawi fashion industry can showcase their work. There events have attracted local, regional and international talent in its events.[9] local talent has included Tuccie Creations, Memory Chimchere of the Diva Yn label, and Debbie Gadama of Phade label, Manuka Fashions, and Isaac Bukhu of Haus of Gola.[10] International designers have included Peggy 'O' (Kenya) and Pallade Segapo (South Africa), Mustafa Hassanali (Tanzania), Mehmuna Ibrahim-Schumann (Mali).[11][12] Fame organized a fashion show as a part of the Africa Movie Academy Awards nomination gala that took place in Malawi in March 2013.[13]

Malawi Fashion Week

A leader in Malawi's fashion industry, in November 2012, FAME announced that it will host Malawi's first ever Fashion Week in 2013.[14]

FAME Awards

FAME recognizes talent in Malawi by awarding the 'best designer' and 'top model'.[15]

Best Fashion Designer Award winners

Model of the Year Award winners

  • Micheal Kazembe, 2012
  • Nomonde Sunshine,2011

Upcoming Designer of the Year Award winners

  • Tawile Kumsinda, 2015

References

  1. ↑ "Fashion Malawi Edition » Team". Archived from the original on 2013-09-03. Retrieved 2013-02-04.
  2. ↑ "FAME, Malawi". 14 March 2011.
  3. ↑ "HTD Motors Hosts Fashion Malawi Edition 2012:The Gala Will Line up Malawi's Designers » Malawi Voice". Archived from the original on 2014-08-29. Retrieved 2013-02-04.
  4. ↑ "Malawi's designer Lilly Alfonso set for Africa Fashion Week London | Malawi Nyasa Times – Malawi breaking news in Malawi". Archived from the original on 2016-03-04.
  5. ↑ "FAME, Malawi". 14 March 2011.
  6. ↑ "Press Release: FAME Malawi Fashion Week » Malawi Voice". Archived from the original on 2015-09-11. Retrieved 2013-02-12.
  7. ↑ "FAME, Malawi". 14 March 2011.
  8. ↑ "Malawi News Agency Online - Machinga police nabs albino kidnapper". Archived from the original on 2017-03-12. Retrieved 2013-02-12.
  9. ↑ http://www.bnltimes.com/index.php/daily-times/headlines/arts/12734-designer-nyasulu-triumphs-in-2012-fame
  10. ↑ "Manuka Fashion Design | Events". Archived from the original on 2014-03-04. Retrieved 2013-02-04.
  11. ↑ "Nation Online - Fashion buds ready for Fame 2012". Archived from the original on 2013-02-16. Retrieved 2013-02-04.
  12. ↑ "Malawi News Agency Online - YAD flashes red card on liquor sachets". Archived from the original on 2016-03-04. Retrieved 2013-02-04.
  13. ↑ "Nation Online - Amaa, Fame in fashion extravaganza". Archived from the original on 2013-04-11. Retrieved 2013-03-17.
  14. ↑ "Malawi News Agency Online - Machinga police nabs albino kidnapper". Archived from the original on 2017-03-12. Retrieved 2013-02-12.
  15. ↑ "HTD Motors Hosts Fashion Malawi Edition 2012:The Gala Will Line up Malawi's Designers » Malawi Voice". Archived from the original on 2014-08-29. Retrieved 2013-02-04.
  16. ↑ "Malawi News Agency Online - Machinga police nabs albino kidnapper". Archived from the original on 2017-03-12. Retrieved 2013-02-12.
  17. ↑ "Malawi News Agency Online - Machinga police nabs albino kidnapper". Archived from the original on 2017-03-12. Retrieved 2013-02-12.
  18. ↑ "Malawi's Lilly Alfonso Designs and Sews her Way towards Stardom". Archived from the original on 2013-02-27. Retrieved 2013-02-04.
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