G2000

Type	Public
Industry	Retail
Founded	1980 (1980) (as G2000) in Hong Kong
Founder	Michael Tien
Headquarters	Hong Kong
Key people	Michael Tien
Products	Apparel
Number of employees	75,000
Website	http://www.g2000.com.hk

A branch on Park Lane Shopper's Boulevard, Tsim Sha Tsui

Telford Plaza branch

G2000 (Generation 2000; Chinese: 縱橫二千; Cantonese Yale: Jūngwàang Yihchīn) Group was founded by Michael Tien in 1980 in Hong Kong. The label G2000, first introduced in 1985, was positioned as a specialty clothing chain distributing fashionable men's and women's career wear. Today, the G2000 Group is a multi-brand specialty retailer offering an assortment of men's and women's apparel and accessories, operating under different labels: G2000 MAN, G2000 WOMAN, G2000 Black and At Twenty.

Today, the Group operates over 700 outlets in the region covering Hong Kong, Macau, China, India, Singapore, Malaysia, Taiwan, Thailand, Indonesia, Philippines, Vietnam, Cambodia, Cyprus, Saudi Arabia, the United Arab Emirates, Bahrain, Qatar and Jordan.^[1]

The brand was originally catered for Asian consumers and clothing sizes.^[2]

Associated brands

• G2000 (men & women)
• G2000 Black (men; understated luxury)
• At Twenty (men)
• U2 (men)

Locations

References

• G2000 web site
• Asia Times Magazine 'First Person', 6 Dec 2012 Pao, Jeff (2019-10-24). "Pro-business HK politicians want to replace Lam". Asia Times. Retrieved 2020-03-31.
• G2000 banks on technology and laser-sharp focus for growth, 31 Mar 2020 "G2000 banks on technology and laser-sharp focus for growth". Inside Retail Asia. 2019-08-19. Retrieved 2020-03-31.

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