"Juicy Love"
A group image of seven Japanese woman (members of Happiness), with the song and artist title above; the word "Happiness" is centred across a yellow strip.
CD and DVD, and digital artwork that commercializes "Juicy Love"
Single by Happiness
from the album Girlz n' Effect
B-side
  • "Show Me Your Heart"
  • "Happy Talk (2014 version)"
ReleasedMay 28, 2014
Recorded2014; Avex Trax Studios
(Minato-ku, Tokyo, Japan)
GenreDance-pop
Length3:48
Label
Songwriter(s)Kanata Okajima
Producer(s)Exile Hiro
Happiness singles chronology
"Sunshine Dream (Ichido Kiri no Natsu)"
(2013)		 "Juicy Love"
(2014)		 "Seek a Light"
(2014)

"Juicy Love" (stylized as "JUICY LOVE in digital formats) is a song recorded by Japanese girl group Happiness, taken as the lead single from their second studio album, Girlz n' Effect (2016). It was released on May 28, 2014 via Rhythm Zone and Avex Music Creative Inc., and distributed in four physical formats—two standard compact discs, music cards and a CD and DVD bundle—and for digital consumption. The track was written and co-composed by Kanata Okajima, with additional music and production credits to Albi Albertsson and Patrick Hamilton; co-production was handled by Exile's Hiro.

Musically, it is a dance-pop song that incorporates synthesizers and keyboards within its instrumentation. Although members Karen Fujii and Ruri Kawamoto provide vocals throughout the composition, the remaining five girls sing background vocals through the song's chorus. Lyrically, the song focuses of themes of enjoyment and love. Upon its release, "Juicy Love" received favorable reviews from music critics, with compliments aimed towards its dance nature and noted the creative progression since member Miyuu took over leadership of the group.

Commercially, "Juicy Love" experienced moderate success in Japan, reaching the top 10 on both the Oricon Singles Chart and Japan Hot 100. By June 2014, the single sold over 30,000 units as reported by Oricon. An accompanying music video was published on the Avex Trax YouTube channel, depicting them in three rooms that focus on different fashion styles. In order to promote the track, Happiness performed "Juicy Love" on several television and live shows, and was subsequently used as the ending theme song to Nippon TV's Pon (2014).

Background and composition

In August 2012, the group's main vocalist, Mayu Sugieda, was diagnosed with mononucleosis and postponed promotional activities to receive treatment.[1] This led to several changes to the line-up of Happiness were made; in May 2013, performer Anna Suda and vocalist Ruri Kawamoto were added to the girl group.[2] Whilst Sugieda was on hiatus, the group's management, LDH, decided to move forward and announce the release of Happiness' single "Sunshine Dream (Ichido Kiri no Natsu)", which was distributed by Rhythm Zone and Avex Music Creative Inc. in August that year.[3] The following month, Sugieda returned and went under the stage name Mayu; however, on April 7, 2014, she announced her departure from both the group and E-girls.[4] LDH announced plans to release a new single in May of that year, titled "Juicy Love"; this would place members Karen Fujii and Kawamoto as the group's main vocalists, and their first single since Sugeida's exit.[5]

The track was written and co-composed by Kanata Okajima, with additional music and production credits to Albi Albertsson and Patrick Hamilton. Furthermore, co-production was handled by Exile's Hiro.[6] Although Fujii and Kawamoto provide vocals throughout the composition, the remaining five girls sing background vocals through the song's chorus.[6] It was recorded in 2014 by Hideaki Jimbu at Avex Studios, Minato-ku, Tokyo, Japan.[6] Musically, "Juicy Love" is a dance-pop song that incorporates synthesizers and keyboards within its instrumentation.[7] According to the group's management, they prompt it to be a "refreshing summer tune", whilst Avex Trax dubbed it a "pop tune" that infuses both "cute" and "love" lyrics with a sharp sound.[5][8] Additionally, Fujii commented: "It's a pop song about the cute feelings of a girl in love."[9]

Release and b-sides

"Juicy Love" was released on May 28, 2014, via Rhythm Zone and Avex Music Creative Inc., and distributed in four physical formats—two standard compact discs, music cards and a CD and DVD bundle—and for digital consumption.[6][10][11][12] The CD, and additional DVD bundle came with the single, alongside two B-side tracks: "Show Me Your Heart" and a 2014 recording of their previous release "Happy Talk"; the DVD also comes with the corresponding music video.[10] Both formats also consisted the instrumental versions.[6] A limited compact disc, titled the "One Coin" edition, and eight individual music cards—each featuring a member of Happiness, and one group card—only included "Juicy Love".[11][12] Upon its release, "Juicy Love" received favorable reviews from music critics; a member at CD Journal complimented its "sweet" sound, whilst KKBox labelled it a "hot" featured track.[7][13] Critics also noted the creative progression since member Miyuu took over leadership of the group.[7]

"Show Me Your Heart" was written by Takaki Mizoguchi, with additional music credits to Matthew Tishler and Andrew Underberg.[6] Produced by Hiro, the recording was noted as a "pounding dance floor" anthem that was appreciated by critics for its ability to "demand immediate attention".[14] Additionally, "Happy Talk" was originally recorded by Karen Fujii in 2009; it was re-recorded with Fujii and Kawamoto's vocals. Furthermore, "Juicy Love" and "Show Me Your Heart" were added to the group's second studio album, Girlz n' Effect (2016).[15]

Commercial performance

Commercially, "Juicy Love" experienced moderate success in Japan. It debuted at number four, its peak position, on the daily Oricon Singles Chart.[16] Based on a six-day statistic, the single entered the weekly chart at number seven, making it the sixth highest debuting entry that week—dated June 9, 2014— and sold 26,969 copies.[17] That same week, Oricon ranked the song at number 15.[18] The following week saw a slump in sales, slipping to number 38 and sold an additional 1,878 units; this was the single's final appearance inside the top 40.[19] In total, "Juicy Love" spent five weeks inside the top 200 chart and sold over 30,011 copies by the end of its chart run.[16][20] As of November 2016, Oricon has recognized the recording as the group's third highest-selling single.[21]

"Juicy Love" proved to be moderately successful on component charts, as hosted by Billboard. It opened at number 53 on the Japan Hot 100, but struggled to pass the top 50 within its first few weeks of charting.[22][23][24] However, on June 9, the single entered the top ten at number nine, one of the highest gainers that week.[25] The song's final appearance was dated on June 23, slipping to number 48.[26] Moreover, "Juicy Love" debuted at numbers 31 and 17 on the Radio Songs and Top Singles Sales chart, the highest for the latter chart; it peaked at number 4 on the former.[27][28][29]

Music video and promotion

An accompanying music video was directed and included on the DVD version of the single; furthermore, a short version was published on May 6, 2014, via the Avex Trax YouTube channel.[10][30] It opens with member Karen Fujii standing next to a Happiness sign on the wall, but starts to walk towards the camera and introduce the remaining members. The room that the girls are dancing in is full with square-shaped patterns and illustrations, with additional mirrors next to them. By the chorus section, there are three rooms with similar interior; all encased with mirrors and small architectures, whilst each scene has the members in different clothing. The second chorus has them wearing small dresses, dancing in front of large playing cards. Before the final bridge and chorus section, each performing member—cancelling out vocalists Fujii and Ruri Kawamoto—perform a solo dance segment, similar to the visuals made with E-girls. The video ends the girls dancing in each room again until the music ends.[30] The video was complimented by an editor at MTV 81, who said: "The near-infinite outfit changes throughout this video packed with sexy dance moves will keep your eyeballs stuck on your screen."[31]

In order to promote the single, Happiness travelled throughout Japan to host live shows and other interactive events. Between April 29–May 4, the group visited Tokyo, Gunma, Shizuoka, Osaka and Saitama to perform the track.[32] Two events in Tokyo and Kanagawa Prefecture were held on May 5 and 10, respectively; the latter was assigned as a meet and greet event.[33][34] Additionally, a special event in Osaka was hosted by radio stations in that region; Happiness appeared as a special guest to sing "Juicy Love".[35] A meet and greet was then held in Fukuoka Prefecture on May 8.[36] "Juicy Love" was used as the ending theme song to Nippon TV's Pon (2014).[37]

Track listing and formats

Credits and personnel

Credits adapted from the CD liner notes of the single.[6]

Recording and mixing
  • Track 1 recorded by Hideaki Jinbu at Avex Studios, Minato-ku, Tokyo, Japan. Track 2 recorded by Makoto Yamadoi at Avex Studios, Minato-ku, Tokyo, Japan. Track 3 recorded by Kentaro Nakano at Prime Sound Studio Form, Tokyo, Japan. All tracks mixed by Satoshi Kumasaka at Prime Sound Studio Form, Tokyo, Japan.
Members
  • Sayaka – performer, background vocals (track 1: chorus only)
  • Kaede – performer, background vocals (track 1: chorus only)
  • Karen Fujii – vocals, background vocals, performer
  • Miyuu – performer, group leader, background vocals (track 1: chorus only)
  • Yurino – performer, background vocals (track 1: chorus only)
  • Anna Suda – performer, background vocals (track 1: chorus only)
  • Ruri Kawamoto – vocals, background vocals, performer
Music credits
  • Kanata Okajima – songwriting, composing
  • Albi Albertsson – composing
  • Patrick Hamilton – composing
  • Tohru Watanabe – arranging
  • MUSSASHI – arranging
  • Exile Hiro – producer
  • Takaki Mizoguchi – songwriting
  • Matthew Tishler – composing, producer
  • Andrew Underberg – composing, producer
  • Jetpack Sally – producer
  • Kaori Yajima – songwriting
  • Yusuke Itagaki – composing
  • Yuta Nakano – arranging
  • Kazuki Kumagai – sound director
  • Shigeo Miyamoto – mastering
  • Motoko Mizoguchi – art direction
  • Mayumi Koshiishi – photography
  • Nihei – styling
  • Tomoyuki Onishi – hair and make-up
  • Saeko Azuma – hair and make-up
  • Koichi Inoue – visual producer

Charts

Sales

Region CertificationCertified units/sales
Japan — 30,011[20]

Release history

Region Date Format Label
Japan[6][10][11][12][38] May 28, 2014
  • CD
  • DVD
  • music cards
  • digital download
 Rhythm Zone
Australia[39] Digital download Avex Music Creative Inc.
New Zealand[40]
United Kingdom[41]
Germany[42]
Ireland[43]
France[44]
Spain[45]
Taiwan[46]

References

  1. ↑ "Happiness Live Tour 2012 "Happy Time"公演中止のお知らせ" (in Japanese). Universal Music Japan. August 23, 2012. Retrieved November 21, 2016.
  2. ↑ "Exileの妹分・Happinessに川本璃と須田アンナが新加入" (in Japanese). Hochi.co.jp. May 27, 2013. Archived from the original on May 27, 2013. Retrieved November 21, 2016.
  3. ↑ Sunshine Dream (Ichido Kiri no Natsu) (CD single; Liner notes). E-girls. Rhythm Zone. 2013. UPCH-80339.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  4. ↑ "Important Notice" (in Japanese). E-girls official website (e-girls-ldh.jp). April 4, 2014. Retrieved November 21, 2016.
  5. 1 2 "Happiness 6th Single情報" (in Japanese). E-girls official website (e-girls-ldh.jp). April 15, 2014. Retrieved November 21, 2016.
  6. 1 2 3 4 5 6 7 8 9 Juicy Love (CD single; Liner notes). Happiness. Rhythm Zone. 2014. RZCD-59581.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  7. 1 2 3 "Happiness / Juicy Love [CD + DVD]". CD Journal (in Japanese). May 28, 2014. Retrieved November 21, 2016.
  8. ↑ "Happiness: Juicy Love [CD + DVD]" (in Japanese). May 28, 2014. Retrieved November 21, 2016.
  9. ↑ "新生Happiness、7人体制で始動 avex移籍第1弾ジャケ写公開" (in Japanese). Oricon. April 30, 2014. Retrieved November 21, 2016.
  10. 1 2 3 4 5 Juicy Love (CD and DVD single; Liner notes). Happiness. Rhythm Zone. 2014. RZCD-59580/B.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  11. 1 2 3 4 Juicy Love (One Coin CD single; Liner notes). Happiness. Rhythm Zone. 2014. RZCD-59582.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  12. 1 2 3 4 Juicy Love (Music card single; Liner notes). Happiness. Rhythm Zone. 2014. AQZ1-76337~AQZ1-76344.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  13. ↑ "Happiness – Juicy Love" (in Japanese). KKBox. May 28, 2014. Retrieved November 21, 2016.
  14. ↑ "Happiness – Girlz n' Effect reviewed" (in Japanese). Selective Hearing. October 2016. Retrieved November 21, 2016.
  15. ↑ Girlz n' Effect (CD album; Liner notes). Happiness. Rhythm Zone. 2016. RZCD-86206.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  16. 1 2 3 "Happiness – Juicy Love (w/DVD)" (in Japanese). Oricon. May 28, 2014. Retrieved November 22, 2016.
  17. 1 2 "Oricon Weekly CD Singles Chart" (in Japanese). Oricon. June 9, 2014. Retrieved November 22, 2016.
  18. 1 2 "Oricon Monthly CD Singles Chart" (in Japanese). Oricon. May 2014. Archived from the original on June 7, 2014. Retrieved November 22, 2016.
  19. ↑ "Oricon Weekly CD Singles Chart" (in Japanese). Oricon. June 16, 2014. Retrieved November 22, 2016.
  20. 1 2 "オリコンランキング情報サービス「you大樹」" [Oricon Ranking Information Service 'You Big Tree']. Oricon. Retrieved August 26, 2014.
  21. ↑ "Happiness Single Sales Ranking" (in Japanese). Oricon. Retrieved November 22, 2016.
  22. ↑ "Japan Hot Singles Chart". Billboard Japan (in Japanese). May 19, 2014. Retrieved November 22, 2016.
  23. ↑ "Japan Hot Singles Chart". Billboard Japan (in Japanese). May 26, 2014. Retrieved November 22, 2016.
  24. ↑ "Japan Hot Singles Chart". Billboard Japan (in Japanese). May 2, 2014. Retrieved November 22, 2016.
  25. 1 2 "Japan Hot Singles Chart". Billboard Japan (in Japanese). June 9, 2014. Retrieved November 22, 2016.
  26. ↑ "Japan Hot Singles Chart". Billboard Japan (in Japanese). June 23, 2014. Retrieved November 22, 2016.
  27. ↑ "Japan Radio Songs Chart". Billboard Japan (in Japanese). June 2, 2014. Retrieved November 22, 2016.
  28. ↑ "Japan Top Singles Sale Chart". Billboard Japan (in Japanese). June 2, 2014. Retrieved November 22, 2016.
  29. ↑ "Japan Radio Songs Chart". Billboard Japan (in Japanese). June 9, 2014. Retrieved November 22, 2016.
  30. 1 2 "Happiness / Juicy Love (Short ver.)". Avex Trax YouTube channel. May 6, 2014. Retrieved November 22, 2016.
  31. ↑ "Happiness Juicy Love". MTV 81. May 6, 2014. Retrieved November 22, 2016.
  32. ↑ "「JUICY LOVE」リリース記念予約イベント決定！" (in Japanese). Happiness' official website (happiness-ldh.jp). April 22, 2014. Retrieved November 22, 2016.
  33. ↑ "ニュー・シングル「JUICY LOVE」発売決定記念イベント開催のお知らせ（5月5日・5月10日）【速報】" (in Japanese). Happiness' official website (happiness-ldh.jp). April 30, 2014. Retrieved November 22, 2016.
  34. ↑ "ニュー・シングル「JUICY LOVE」発売決定記念イベント[ミニLIVE ＋予約ご購入者様対象握手会]開催決定!!（5月10日 神奈川県）" (in Japanese). Happiness' official website (happiness-ldh.jp). May 3, 2014. Retrieved November 22, 2016.
  35. ↑ "5月3日『solaha × FM OSAKA GW SPECIAL』「happiness!!」公開収録 メンバー全員参加のお知らせ" (in Japanese). Happiness' official website (happiness-ldh.jp). April 30, 2014. Retrieved November 22, 2016.
  36. ↑ "ニュー・シングル「JUICY LOVE」発売決定記念イベント（5月8日 福岡県）【速報】" (in Japanese). Happiness' official website (happiness-ldh.jp). May 3, 2014. Retrieved November 22, 2016.
  37. ↑ "「JUICY LOVE」 日本テレビ系「ＰＯＮ！」5月エンディングテーマに決定" (in Japanese). Happiness' official website (happiness-ldh.jp). May 1, 2014. Retrieved November 22, 2016.
  38. 1 2 "Juicy Love – Single by Happiness at Apple Store". iTunes Store (Japan). May 28, 2014. Retrieved November 22, 2016.
  39. ↑ "Juicy Love – Single by Happiness at Apple Store". iTunes Store (Australia). May 28, 2014. Retrieved November 22, 2016.
  40. ↑ "Juicy Love – Single by Happiness at Apple Store". iTunes Store (New Zealand). May 28, 2014. Retrieved November 22, 2016.
  41. ↑ "Juicy Love – Single by Happiness at Apple Store". iTunes Store (United Kingdom). May 28, 2014. Retrieved November 22, 2016.
  42. ↑ "Juicy Love – Single by Happiness at Apple Store". iTunes Store (Germany). May 28, 2014. Retrieved November 22, 2016.
  43. ↑ "Juicy Love – Single by Happiness at Apple Store". iTunes Store (Ireland). May 28, 2014. Retrieved November 22, 2016.
  44. ↑ "Juicy Love – Single by Happiness at Apple Store". iTunes Store (France). May 28, 2014. Retrieved November 22, 2016.
  45. ↑ "Juicy Love – Single by Happiness at Apple Store". iTunes Store (Spain). May 28, 2014. Retrieved November 22, 2016.
  46. ↑ "Juicy Love – Single by Happiness at Apple Store". iTunes Store (Taiwan). May 28, 2014. Retrieved November 22, 2016.
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