LeadGenius
IndustrySales intelligence, Software as a Service
Founded2011 (2011)
Headquarters,
Area served
North America
Great Britain
Australia
New Zealand
South America
India
Serbia
Philippines
Key people
Mark Godley(CEO)
Prayag Narula(Founder & Chairman)
Number of employees
758
Websitewww.leadgenius.com

LeadGenius is a privately held software as a service, marketing automation, and demand generation startup located in Berkeley, California.[1] The company uses a combination of artificial intelligence and human computation to identify and communicate with targeted sales leads.[2] The company's crawlers comb through websites, business directories, government filings, and credit data to train a machine learning system for business-to-business sales.[3]

LeadGenius is the first crowdsourcing company to set a minimum wage for its workers tied to the cost of living in the country they are working in.[4][5][6]

The company launched in Y Combinator’s Summer 2011 class under the name MobileWorks.[7] It has since raised $6 million in venture funding from investors such as Sierra Ventures, Andreessen Horowitz, Alexis Ohanian, Mitch Kapor, Dave McClure, and Sam Altman.[8][9]

References

  1. "LeadGenius corporate website". Retrieved 30 April 2016.
  2. "For LeadGenius team, artificial intelligence drives better sales leads". San Francisco Business Times. Retrieved 30 April 2016.
  3. "7 innovative companies using AI to disrupt their industries. website". Retrieved 30 April 2016.
  4. "Crowdsourcing grows up as online workers unite". New Scientist. Retrieved 15 January 2015.
  5. "Berkeley startup MobileWorks revolutionizes outsourcing". ABC News. Retrieved 16 January 2015.
  6. "Putting veterans to work". NBC, Bay Area. Retrieved 16 January 2015.
  7. "LeadGenius grabs $6M because hiring an actual sales team is so last season". VentureBeat. 8 October 2014. Retrieved 15 January 2015.
  8. "LeadGenius racks up $6 mln". Reuters. Retrieved 14 January 2015.
  9. "Sales and marketing startup LeadGenius raises $10M". TechCrunch. 28 July 2016. Retrieved 28 July 2016.
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