mobileStorm
TypePrivate
IndustryWeb marketing
Founded1999
HeadquartersLos Angeles, California
Key people
Jared Reitzin, Dave Carlson, Jonathan Schreiber
Number of employees
50+
WebsitemobileStorm.com

mobileStorm is a SaaS based product for multi-channel communications. Businesses use mobileStorm to build a database of customers and gives them the ability to reach people on smart phones via email, text-message, push notification, secure messages to mobile apps and sites, as well as voice and fax broadcast. The communications firm started by Jared Reitzin is based in Los Angeles, California.[1] To date, the company has sent billions of messages and launched more than a million marketing campaigns.[2] Some of their clients include Overstock.com, NASCAR, American Idol and Kaiser Permanente.[3]

Company history

In 1998, at the age of 19, Reitzin dropped out of college to start a record label called Katalyst Music Group.[4][5] Within Katalyst, Reitzin started a technology division where they built websites for larger labels.[4] Early in the company’s founding, Jonathan Schreiber, an advisor, inspired Reitzin's interest in mobile technology.[6]

mobileStorm officially launched in 1999 and incorporated in August 2000.[7] They raised $40,000 initially from friends and family and were entirely self-funded.[5]

In 2007, mobileStorm announced an angel round of funding with eonBusiness and opened additional offices in San Francisco and Orange County.[2][8][9] The San Francisco branch will focus on new accounts, sales, and customer service.[2][10] In 2008, mobileStorm was named the email service provider of FreemantleEnterprises, which manages shows like American Idol and The Price Is Right.[11] mobileStorm’s former products include Stun!, which allowed small to medium-sized businesses to build a database of customers and market to them via text messaging, email, voice and fax, and Bolt, a hosted service designed for large enterprises that deployed marketing, customer service, and transactional messaging programs.[4][7] The two platforms are currently integrated into "mobileStorm for Marketing."

References

  1. ↑ The Entrepreneur’s Sales Guide. Entrepreneur. August 5, 2010.
  2. 1 2 3 Bell, Lauren. MobileStorm receives funding from eonBusiness. Direct Marketing News. October 30, 2007.
  3. ↑ mobileStorm Launches Mobile Marketing Offer. PRWeb. June 8, 2010.
  4. 1 2 3 Pick, Tom. WMC Interviews: Jared Reitzin. The Web Market Central. November 5, 2007.
  5. 1 2 Interview: Jared Reitzin, CEO of mobileStorm. Social Tech. February 17, 2004.
  6. ↑ Jared Reitzin Interview. Young Entrepreneur. July 5, 2008.
  7. 1 2 Interview with Jared Rietzin from mobileStorm, a Web-based marketing company. Entrepreneurship Interviews. August 9, 2007.
  8. ↑ mobileStorm Gets Backing from eonBusiness. Goliath: Business Knowledge on Demand. October 30, 2007.
  9. ↑ mobileStorm Announces Funding. Daily Motion.
  10. ↑ mobileStorm Expands in Bay Area. Social Tech. January 28, 2008.
  11. ↑ mobileStorm to Provide Digital Marketing Tools and Strategy to FreeMantle Enterprise. Reuters. January 7, 2008.
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