Motortrade
TypeConglomerate
IndustryMotorcycle
Founded1969 (as Bicol Supply Center)
1979 (registered in SEC)
FounderVicente Ongtenco
Headquarters
Quezon City
,
Philippines
Area served
Philippines
Key people
Paulino C. Ongtenco (President)
ProductsMotorcycles and parts
ServicesMotorcycle repair
Websitewww.motortrade.com.ph

Motortrade Nationwide Corporation, branded as Motortrade and sometimes incorrectly called simply as Motortrade Philippines, is a Philippine-based conglomerate engaged in motorcycle dealership,[1] sales and repair, and loans services.

History

Established as Bicol Supply Center in 1969 by Chinese-Filipino migrant Vicente Ongtenco, it initially offered motorcycle spare parts and hardware components in Daet, Camarines Norte.[2] The business grew and shifted towards a motorcycle retail business and was eventually incorporated by the Securities and Exchange Commission (SEC) on December 27, 1979, as Motortrade Nationwide Corporation.[3]

In 2011, Motortrade ranked top 300 in BIR's list of top taxpaying corporations in the Philippines.[4]

Branches

Motortrade branch in Nabua, Camarines Sur.

Motortrade currently has over 700 branches in Luzon and Visayas, with an additional 200 branches in Mindanao managed by a subsidiary company, Motorjoy Depot Inc. (MDI).[5] Aside from multi-brand stores, Motortrade also operates brand-specific stores such as Honda (operated as Honda Prestige),[6] Yamaha,[7] Suzuki,[8][9] leisure bike units of KTM and Kawasaki.[10][11] Bank of Makati, a sister company, provides motorcycle loans and financing for Motortrade customers.[12]

Brands carried

The company carries top Japanese motorcycle brands such as Honda, Kawasaki, Suzuki, and Yamaha,[13] alongside the Taiwanese brand Kymco, local brand PMR, and luxury bike brands such as KTM and Kawasaki Leisure Bikes.[14][15]

Motortrade branch in Cainta, Rizal.

Honda Flagship Store

As a longtime partner and supplier of Honda motorcycles, Motortrade opened the Honda Flagship Shop at its store in Makati last December 9, 2017. It carries the big bikes and luxury motorcycles under the Honda brand.[16]

Programs

Motortrade pioneered the first dealership-based motorcycle riding school named Learn to Ride Safely.[17][18]

Subsidiaries

The company also includes other subsidiaries such as loans financing company Fundline, Northpoint Development Bank (another banking portfolio),[19] and the real-estate arm, Transnational Properties, Inc. (TPI) managing the properties occupied by the Motortrade Group. All management shared services such as HR, accounting, and finance across the Motortrade Group of Companies are handled by Concerted Management Corporation (CMC).

Non-profit portfolio

Global Reciprocal Colleges serve as the group's first educational portfolio,[20][21] while it also operates a charitable organization named Motortrade Life and Livelihood Assistance Foundation, Inc.[22]

References

  1. ↑ "IXM wins Motortrade Account". Adobo Magazine. 30 April 2015.
  2. ↑ "Blissful in his universe". Manila Times.
  3. ↑ "Top 500 Non-Individual Taxpayers for Taxable Year 2011". Philippine Daily Inquirer.
  4. ↑ "Motortrade: About Us". Motortrade.
  5. ↑ "Suzuki Philippines helps school in Padada, Davao del Sur in partnership with Motortrade". MotorcyclePhilippines.com.
  6. ↑ "Honda donates P1.2M for ABS-CBN Foundation". Inside Racing. 23 August 2013.
  7. ↑ "Welcome to Yamaha 3S Shop!". Yamaha Motor Philippines.
  8. ↑ "Motortrade Suzuki 3s shop opens in Pasig City". Suzuki Philippines.
  9. ↑ "5 Things to know before visiting the Motortrade - Pasig 3s Shop". MotorsikloNews.com.
  10. ↑ "Motortrade Quezon Avenue: Kawasaki Leisure Bikes' Newest Hub". Kawasaki Leisure Bikes Philippines.
  11. ↑ "Motortrade opens first Kawasaki Leisure Bike Store". MotorcyclePhilippines.com.
  12. ↑ "Motorcycle Loan (Affiliate Dealer)". Bank of Makati.
  13. ↑ "Riding Through the Chaos and 40 Years of Motortrade". The Philippine Star.
  14. ↑ "Motortrade Quezon Avenue: Kawasaki Leisure Bikes' Newest Hub". Kawasaki Leisure Bikes Philippines.
  15. ↑ "Motortrade opens first Kawasaki Leisure Bike Store". MotorcyclePhilippines.com.
  16. ↑ "Honda Philippines launches 4 new models that will fit Filipino lifestyle". Abante.
  17. ↑ "Julie Anne San Jose: The new Ambassadress of Motortrade's Learn to Ride Safely". Motortrade.
  18. ↑ "Julie Anne San Jose advocates motorcycle safety". GMA Network Artist Center.
  19. ↑ "Board of Directors". Northpoint Development Bank.
  20. ↑ "Ongtenco's easy secrets to defying time". Manila Times.
  21. ↑ "Blissful in his universe". Manila Times.
  22. ↑ "Philippine Council for NGO Certification: NGO Details". Philippine Council for NGO Certification.


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