Notre Temps
CategoriesLifestyle magazine
FrequencyMonthly
Circulation707,703 (2020)
PublisherBayard Presse S.A.
Founded1968 (1968)
First issueMay 1968
CompanyBayard Group
CountryFrance
Based inParis
LanguageFrench
WebsiteNotre Temps

Notre Temps (French: Our Time) is a French language monthly lifestyle magazine for seniors published in Paris, France. Founded in 1968 the magazine targets seniors.

History and profile

Notre Temps was established in 1968.[1][2] The first issue appeared in May 1968.[3] The magazine is part of the Bayard Group[4][5] and is published by Bayard Presse S.A. on a monthly basis.[1][6] The headquarters of the magazine is in Paris.[6]

Notre Temps is one of the Catholic publications in France together with La Croix, a daily newspaper and Le Pélerin, a news magazine.[7] All publications are owned and published by the Bayard Group.[2][7]

The target audience of Notre Temps is people aged between 50 and 64 years.[6] The magazine avoids using such common words as "golden age" and "aged" when referring to its readers.[8] Instead, it refers them using the phrase "people of leisure".[8]

In 1988 the Belgian edition of Notre Temps was started jointly by Bayard Group and Roularta.[9][10] The magazine was renamed Plus Magazine in Belgium in 2001.[10]

Circulation

The circulation of Notre Temps was 1,040,000 copies in 1999.[4] In 2001 its circulation was 912,000 copies.[11] The magazine sold 1,029,927 copies during the 2003-2004 period.[12] In 2005 it was the eighth best-selling magazine in France with a circulation of 986,000 copies.[13] Its circulation rose to 1,029,000 copies in 2006.[14]

In 2009 Notre Temps was the best-selling French general interest magazine with a circulation of 890,000 copies.[15] The magazine sold 744,582 copies in 2014.[16] The magazine had a circulation of 707,703 copies in 2020.[17]

References

  1. 1 2 "Magazines in France". Bayard Group. Retrieved 10 April 2015.
  2. 1 2 "Bayard SA. Company profile". Reference for Business. Retrieved 22 April 2015.
  3. Michaëla Bobasch (8 November 2003). "Trois magazines cherchent à conquérir la clientèle des plus de 50 ans". Le Monde (in French). Archived from the original on 10 December 2015. Retrieved 30 December 2015.
  4. 1 2 Nicholas Hewitt (2003). The Cambridge Companion to Modern French Culture. Cambridge: Cambridge University Press. p. 136. ISBN 978-1-107-49447-3.
  5. Europa World Year. London; New York: Europa Publications. 2004. p. 1694. ISBN 978-1-85743-254-1.
  6. 1 2 3 "Factsheet". Publicitas. Retrieved 10 April 2015.
  7. 1 2 Michel Forsé (1993). Recent Social Trends in France, 1960-1990. Frankfurt: Campus Verlag. p. 192. ISBN 978-0-7735-6323-0.
  8. 1 2 Gérard Vincent (1991). "A History of Secrets?". In Antoine Prost; et al. (eds.). A History of Private Life: Riddles of identity in modern times. Cambridge, MA; London: Harvard University Press. p. 254. ISBN 978-0-674-39979-2.
  9. Anne Vanderdonckt (1 March 2013). "Plus Magazine a 25 ans! Encore merci à vous!". Plus Magazine (in French). Retrieved 30 December 2015.
  10. 1 2 "History". Roularta Media Group. Retrieved 30 December 2015.
  11. "Top 50 General Interest magazines worldwide (by circulation)" (PDF). Magazine.com. Archived from the original (PDF) on 17 January 2015. Retrieved 10 April 2015.
  12. E. Martin (2005). Marketing Identities Through Language: English and Global Imagery in French Advertising. New York: Palgrave Macmillan. p. 6. ISBN 978-0-230-51190-3.
  13. "European Publishing Monitor. France" (PDF). Turku School of Economics (Media Group). March 2007. Retrieved 20 April 2015.
  14. Helmut K Anheier; Yudhishthir Raj Isar, eds. (2008). Cultures and Globalization: The Cultural Economy. Los Angeles, CA; London: SAGE Publications. p. 460. ISBN 978-1-4462-0261-6.
  15. "Magazine Facts 2011" (PDF). Aikakausmedia. Archived from the original (PDF) on 4 March 2016. Retrieved 19 April 2015.
  16. "Notre Temps". OJD. Retrieved 10 April 2015.
  17. "Notre Temps - ACPM". www.acpm.fr. Retrieved 11 May 2021.
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