A rack card is a document used for commercial advertising, frequently in convenience stores, hotels, landmarks, restaurants, rest areas and other locations that enjoy significant foot traffic.[1] Rack cards are typically 4 by 9 inches in size and sport high-impact graphic design. Due to their two-panel design they are more easily scannable for quick information when compared to a brochure.[2]

See also

References

  1. ↑ The Importance of Creating a Rack Card for Your Lodging Establishment
  2. ↑ Heisey, Gary (2015-07-12). "Brand Implementation: Rack Card versus a Brochure". Brand Door. Retrieved 2023-12-11.


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