Sheico
Native name
薛長興集團
Founded1968
HeadquartersWujie, Yilan County, Taiwan
Websitewww.sheico.com

Sheico Group (Chinese: 薛長興集團; pinyin: Xuē Zhǎngxìng Jítuán) is a large OEM supplier of many types of watersports apparel. The company's headquarters is located in Yilan, Taiwan, and its manufacturing facilities are in Taiwan, Vietnam, Thailand and Cambodia. Its customers include global brands such as Billabong, Xcel, Patagonia, and ScubaPro.[1] In 2021, Sheico Group generated $470 Million U.S. Dollars in revenue[2] and has an estimated global market share of 65% in the wetsuit industry.[3]

Products

It manufactures goods include neoprene wetsuits, drysuits, life vests, personal flotation devices, boots, gloves, orthopedic supports and waders. Recently, the company's product line has expanded to functional fabrics as well as sportswear OEM/ODM service.

History

The company was founded in 1968, as a maker of rain gears and rubber boots.[4] By 2014, the company's production accounted for over 60% of global market share.[5]

In the early stages of the company development, the neoprene sheets needed to produce such a line were dearly priced and tightly controlled by a handful of Japanese suppliers. Therefore, the founder, Mr, Pi-goon Shiue, and his son, Min Shiue, were intent on bringing the neoprene in-house.[5] By 1983, the experimentation was a success and the first neoprene production line of the company was established.[6]

In 1996, the company's vertical integration was expanded to create "Shei Heng Hsin Sheiflex Ind. co., Ltd." and began producing spandex yarn. Two spandex manufacturing facilities were established in Taiwan and mainland China. A spandex brand, Sheiflex, is created in order to promote their spandex yarn.[6][7]

Starting in the second half of 2020, the global COVID pandemic created a surge in outdoor recreation[8] that greatly boosted the demand for wetsuits.[9] Sheico quickly expanded its production to meet the demand and grew its revenue significantly.[2] The company also gave back to the community by donating over US$2 million to build a covered playground complex in the Luodong Sports Park in Yilan, Taiwan.[10]

See also

References

  1. ↑ "SHEICO-The Professional Sportswear Manufacturer". sheico.com. Retrieved 2022-12-23.
  2. 1 2 CHUNG, OSCAR (2022-07-01). "Making a Splash". Taiwan Today. Retrieved 2022-12-23.
  3. ↑ "一千位在地員工的信任 創造衝浪衣後山奇蹟 - 商業周刊第1651期 - 商周知識庫". 商業周刊 - 商周.com (in Chinese (Taiwan)). Retrieved 2022-12-23.
  4. ↑ "Milestones - SHEICO - the Professional Sportswear Manufacturer".
  5. 1 2 "Warm Even In Chilly Waters, Taiwan's Sheico Group Dominates The Wet Suit Market". Forbes Asia magazine. 2014-08-27.
  6. 1 2 "Milestone". SHEICO. Retrieved 2016-11-28.
  7. ↑ "Why Sheiflex". Sheiflex, SHEICO Group. Retrieved 2016-11-29.
  8. ↑ "How has the COVID-19 pandemic affected outdoor recreation in America? | Penn State University". www.psu.edu. Retrieved 2022-12-23.
  9. ↑ "ENQUÊTE. Crise du néoprène : pas de combinaison sous le sapin à Noël ?". Franceinfo (in French). 2021-12-24. Retrieved 2022-12-23.
  10. ↑ 聯合新聞網 (2022-01-13). "宜蘭在地企業捐6500萬元 打造羅運地標全齡風雨樂活館". 聯合新聞網 (in Chinese). Retrieved 2022-12-23.


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