Snowa
TypeJoint-stock company
IndustryHome appliances
Founded2006
Headquarters,
Key people
CEO:Mohammad Reza Diani
ProductsTVs, heaters, air-conditioners, vacuum cleaners, home appliances and small appliances
ParentEntekhab Group
Websitewww.snowa.ir

Snowa is an Iranian appliance manufacturer based in Isfahan, Iran. Snowa was established in 2005 in an area of 25,000 square meters in Murche Khort, Isfahan producing various types of appliances. The company now has products ranging from embedded gas stoves (built-in) hob, range hoods, microwaves, kitchen sinks, refrigerators, washing machines, smart TVs, vacuum cleaners and oven and gas stove stands (free stand).[1]

Name

Snowa is the acronym of the company name, whose original name was "Elements of the Iranian New Structure". The company is the sub-group of Entekhab Group.[2][3]

History

Snowa was first built in 2005 in an area of 25,000 square meters in Murche Khort, Isfahan.

Brand

In 2015, the group decided to do rebranding of Snowa[4] and held a celebration launching new Snowa logo, slogan and identity.[5] in order to introduce and launch the refreshed brand. Previous Snowa organizational logo and color were red, but it is red, blue and green since 2015. Also two fantasy characters as well as blue and green colors accompany this logo. Doctor Hassan Namak Doust, Younes Shekar Khah and Abdullah Givian contributed to brand renewal project of Snowa.[6]

Certificates

  • IMS Integrated Management System Certifications including International certifications: (BS OHSAS 18001: 2007, ISO 9001: 2008, ISO 14001: 2004)[7][8]
  • CE Marking certification in 2011 in order to export gas oven to Europe[7]
  • B.V certificate to export gas oven to Iraq and other countries in the region[7]
  • Top 100 Iranian brands, in the tenth National Festival of Champions of Technology in 2014
  • Award and Statuette of Festival of "Popular Consumers Brands" in two refrigerator and TV groups in 2014[9]

References

  1. "آنچه در مورد سیستم عامل جدید اسنوا می‌دانیم". دیجیاتو (in Persian). Retrieved 2023-11-02.
  2. "گروه صنعتی انتخاب – ارکان ساختار نوین ایرانیان". ha.entekhabgroup.ir (in Persian). Retrieved 2017-03-06.
  3. "معرفی برند اسنوا" (in Persian). 2023-09-23. Retrieved 2023-11-02.
  4. "کمپین تبلیغاتی اسنوا". محیطی دات کام (in Persian). 2015-02-25. Retrieved 2017-03-06.
  5. "گردهمایی کارکنان گروه صنعتی انتخاب برگزار می‌شود". ایسنا (in Persian). 2015-01-15. Retrieved 2017-03-06.
  6. "زندگینامه: عبدالله گیویان (۱۳۳۹-)". www.hamshahrionline.ir. Retrieved 2017-03-06.
  7. 1 2 3 "اسنوا، برند شناخته‌شده لوازم‌خانگی یک برند ملی و اصیل ایرانی". sell.ir (in Persian). Retrieved 2017-03-06.
  8. "ٓبرندهای ارزشمند ایران معرفی شدند/ رویکردی متفاوت در با شکوه‌ترین جشن سالانه صنعت". www.khabaronline.ir (in Persian). 2015-01-11. Retrieved 2023-11-02.
  9. www.dotech.ir. "..:: جشنواره 1400 برند محبوب ::." www.irantopbrands.org. Retrieved 2017-03-06.
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