"So Pure"
Single by Alanis Morissette
from the album Supposed Former Infatuation Junkie
ReleasedMarch 10, 1999 (1999-03-10)
RecordedMid-1998[1]
StudioRoyaltone (Los Angeles)[1]
Length2:49
Label
Songwriter(s)
Producer(s)
  • Alanis Morissette
  • Glen Ballard
Alanis Morissette singles chronology
"Unsent"
(1999)
"So Pure"
(1999)
"That I Would Be Good"
(1999)
Music video
"So Pure" on YouTube

"So Pure" is a song written and produced by Alanis Morissette and Glen Ballard for Morissette's fourth album, Supposed Former Infatuation Junkie (1998). It was released in Japan as the album's second single on March 10, 1999, and as the third single worldwide in June 1999. One line in the song, "supposed former infatuation junkie", inspired its album's title. A special "radio friendly remix" was featured on US promotional singles and was only commercially released on the Australian domestic single.

"So Pure" peaking outside the top 20 on the US Billboard Adult Top 40 and Top 40 Mainstream charts, but it did peak inside the top 20 in Canada. "So Pure" failed to chart on the US Billboard Hot 100 and performed moderately in the United Kingdom, where it reached the top 40. In 2000, the song was nominated for Best Female Rock Vocal Performance at the 43rd Annual Grammy Awards but lost to Sheryl Crow's "There Goes the Neighborhood".[2] The music video won the award for Best Video at 2000 Juno Awards.

Music video

The single's video, directed by Morissette, featured her and (then boyfriend) actor Dash Mihok as dance partners transitioning through time and style, from ballroom to salsa, swing, tap, contemporary and rave. It was filmed over two days in Toronto, Canada. Morissette said of the video, "Over the last year, I'd become enamored with the dancing styles of the '40s in particular, and intrigued by the evolution of dancing throughout the last five decades and the spirit and different kinds of attitudes that fuel them. When it came time to create this video, there was no question that there would be dancing in it and that these different eras needed to be referenced!" The video world-premiered on AOL on June 25, 1999, and was the first from a major artist to debut on the internet.[3]

Track listings

Charts

Chart (1999) Peak
position
Canada Top Singles (RPM)[10] 14
Canada Rock/Alternative (RPM)[11] 25
Scotland (OCC)[12] 37
UK Singles (OCC)[13] 38
US Adult Top 40 (Billboard)[14] 25
US Mainstream Top 40 (Billboard)[15] 38

Release history

Region Date Format(s) Label(s) Ref.
Japan March 10, 1999 CD
[16]
Canada June 14, 1999 Maverick [1]
United States June 28, 1999 [17]
United Kingdom July 19, 1999
  • CD
  • cassette
Maverick [18]

References

  1. 1 2 3 "Supposed Former Infatuation Junkie". alanis-m.com. Archived from the original on November 23, 2021. Retrieved November 23, 2021.
  2. "Grammy Awards Winners & Nominees for Best Female Rock Vocal Performance". Grammy Awards. Retrieved July 22, 2021.
  3. "Alanis Morissette Sets Internet Precedent With Worldwide Debut of New 'So Pure' Video Exclusively on America Online; AOL Video Debut on Friday, June 25, at Keyword: Alanis". Business Wire. June 24, 1999. Retrieved August 22, 2006.
  4. So Pure (Canadian CD single liner notes). Alanis Morissette. Maverick Records. 1999. CD 44704.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  5. So Pure (US promo CD liner notes). Alanis Morissette. Maverick Records. 1999. PRO-CD-9750.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  6. So Pure (UK CD1 liner notes). Alanis Morissette. Maverick Records. 1999. W492CD1, 9362 44722 2.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  7. So Pure (UK CD2 liner notes). Alanis Morissette. Maverick Records. 1999. W492CD2, 9362 44723 2.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  8. So Pure (Australian CD single liner notes). Alanis Morissette. Maverick Records. 1999. 9362447272.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  9. So Pure (Japanese CD single liner notes). Alanis Morissette. Maverick Records. 1999. WPCR-10069.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  10. "Top RPM Singles: Issue 8460." RPM. Library and Archives Canada. Retrieved June 14, 2020.
  11. "Top RPM Rock/Alternative Tracks: Issue 8446." RPM. Library and Archives Canada. Retrieved June 14, 2020.
  12. "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved June 14, 2020.
  13. "Official Singles Chart Top 100". Official Charts Company. Retrieved June 14, 2020.
  14. "Alanis Morissette Chart History (Adult Pop Songs)". Billboard. Retrieved June 14, 2020.
  15. "Alanis Morissette Chart History (Pop Songs)". Billboard. Retrieved June 14, 2020.
  16. "ソー・ピュア | アラニス・モリセット" [So Pure | Alanis Morissette] (in Japanese). Oricon. Retrieved December 14, 2023.
  17. "Impact Dates". Gavin Report. No. 2261. June 28, 1999. pp. 10, 24.
  18. "New Releases – For Week Starting 19 July, 1999" (PDF). Music Week. July 17, 1999. p. 23. Retrieved July 22, 2021.
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