Sound Burger (AT770)
TypeRecord player
Inception1983
ManufacturerAudio-Technica

The Sound Burger (AT770; marketed in the United States as the Mister Disc) is a portable record player that was sold starting in 1983 by Audio-Technica. It was battery operated and meant to be used away from home, and it came with a set of fold-away headphones, and was able to play both 33- and 45-RPM records.[1][2] Audio-Technica produced a limited-edition revival in 2022, making 7,000 units.[3][4][5]

Specifications

Type Belt-drive transcription turntable platter
Platter 90 mm aluminium
Motor DC, electronically controlled
Speeds 33+13 and 45 RPM
Signal to Noise >50 dB
Tone arm Dynamically balanced
Cartridge AT103
Frequency response 30–25000 Hz
Output 110 mV per channel (line out); 36 mW per channel (headphones)
Power 4.5 V DC (3 C batteries)
Battery life 12 hours
Dimensions 290 by 99 by 65 millimetres (11.4 in × 3.9 in × 2.6 in)
Weight 1.2 kilograms (2.6 lb)

2022 limited edition

On 1 November 2022, to celebrate the 60th anniversary of Audio-Technica, a batch of 7000 new Sound Burgers were announced and available for purchase for $199.99, which quickly got sold out. The units are all in red, with some changes from the original AT770 model such as: a new AT-SB2022 model number, a rechargeable battery charged through USB-C, Bluetooth audio connection, normal buttons along with indicator lights instead of toggle switches, and a plaque to the back commemorating the anniversary and bearing the serial number of the unit within the batch.[6]

On 5 January 2023, Audio-Technica announced a wider re-release of this edition without the commemorative plaque.[7] Now known as the AT-SB727, it keeps the evolutions from the SB2022 model. It is available only in yellow or black in most of the world, a white version also exists for Asia and Australia.

References

  1. Takiff, Jonathan (May 2, 1984). "Go, Look & Listen". Philadelphia Daily News. Philadelphia Media Network: 54 via ProQuest.
  2. Shah, Dhiram (September 22, 2007). "Mister Disc – A personal portable phono system". New Launches. Archived from the original on October 2, 2007.
  3. Harding, Scharon (November 1, 2022). "Sound Burger portable record player returns from the '80s with Bluetooth, USB-C". Ars Technica. Condé Nast. Archived from the original on November 1, 2022.
  4. Cohen, Simon (November 1, 2022). "The Sound Burger is back. Audio-Technica revives its vinyl Walkman for a new generation". Digital Trends. Digital Trends Media Group. Archived from the original on November 1, 2022.
  5. Marino, Andrew (November 1, 2022). "Audio-Technica's 1980s Sound Burger portable turntable is back". The Verge. Vox Media. Archived from the original on November 1, 2022.
  6. "Portable Bluetooth turntable – AT-SB2022". www.audio-technica.com. Retrieved 2022-11-04.
  7. "Audio-Technica Wowed by Response to Limited-Edition Release of 'Sound Burger' Portable Turntable". www.audio-technica.com. Retrieved 2023-01-20.
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