Television in Serbia was introduced in 1958. It remains the most popular of the media in Serbia—according to 2009 survey, Serbian people watch on average 6 hours of television per day, making it the highest average in Europe.[1]

Free-to-air terrestrial television

Digital television transition has been completed in 2015 with MPEG-4 compression standard and DVB-T2 standard for signal transmission.[2][3]

National broadcasting

Serbia has a total of 7 national free-to-air channels, which can be viewed throughout the country. These are RTS1, RTS2 and RTS3 from the country’s public network Radio Television of Serbia, as well as private channels Prva, B92, Pink and Happy. These free-to-air channels require a subscription, which is paid via the electricity bill.

Regional and local broadcasting

There are 28 regional and 74 local television channels.[4] Serbia’s northern province, Vojvodina, has a public broadcaster, Radio Television of Vojvodina. It airs 2 channels throughout Vojvodina – RTV1 and RTV2. Via pay tv services those 2 channels can be viewed throughout Serbia, like many regional broadcasters. One of the largest and most watched regional broadcasters is Studio B, which airs across Belgrade's metropolitan area.

Pay television

Some 67% of households are provided with pay television services (i.e. 38.7% cable television, 16.9% IPTV, and 10.4% satellite).[5] There are 90 pay television operators (cable, IPTV, DTH), largest of which are SBB (mainly cable) with 48% market share, Telekom Srbija (mts TV) with 25%, followed by PoštaNet with 5%, and Ikom and Kopernikus with 4% and 3%, respectively.[6]

Cable television

Nearly 39% of households in Serbia have cable television. As a result there are many cable television companies, by far the largest of which is SBB.[7] Cable operators offer not only Serbian channels in their packages but also foreign channels - on average there are 90 channels in basic cable packages.[8]

Internet protocol television

About 17% of households have IPTV.[9] First IPTV was successfully launched in 2008 by Telekom Srbija and its IPTV service, called mts TV, is today by far the largest IPTV platform in terms of numbers of subscribers. In 2013 SBB has launched an OTT service called D3i.

Satellite television

There are 10.4% of households equipped with satellite dishes.[10] Three dominant DTH services are: SBB platform called Total TV, followed by Polaris (owned by Bulgarian Bulsatcom) and Digi TV (owned by Romanian RCS & RDS).

List of channels

Public channels broadcasting nationally

ChannelNotes
RTS 1First television channel in Serbia launched on 23 August 1958 as Televizija Beograd or TVB (Television Belgrade).
RTS 2First colour channel in Serbia launched on the last day of 1971 as Televizija Beograd 2 (TVB2).
RTS 3Channel began broadcasting on 26 November 2008 in DVB-T format in Belgrade and Novi Sad area, since 21 March 2012 it was available across Serbia over trial DVB-T2 network.

Private channels broadcasting nationally

ChannelNotes
B92Launched on October 6, 2000. From 2017 to 2020, it was rebranded as O2.TV.
HappyHappy is Serbia's youngest national broadcaster, launched on September 27, 2010.
PinkRTV Pink launched on September 16, 1994 at 8pm. It has since become significant media group which owns several television networks across the Balkans.
PrvaPrva launched on December 31, 2006 at 7pm as FOX. It is part of Greek Antenna Group since December 2009. On September 20, 2010 at 6pm it changed its name to Prva.

Public channels broadcasting regionally

ChannelNotes
RTV 1First launched as Radio Television Novi Sad (RTNS 1) the network was renamed to Radio Television of Vojvodina in 2006. It is broadcast across Serbia's province of Vojvodina. It can also be seen throughout Serbia via pay television services.
RTV 2RTV 2 caters mostly for the minority groups living in the Serbian province of Vojvodina with a large number of foreign language content. It can only be seen in Vojvodina and is not broadcast via pay television services to the rest of Serbia.

Private channels broadcasting regionally

There are 27 private channels broadcasting with a regional licence.[11] Due to pay television services being widely used across the country, many local and regional channels can be viewed throughout the country.[12]

ChannelNotes
Regionalna TVAirs from Novi Pazar
SAT TVAirs from Požarevac
TV BanatAirs from Vršac
TV Belle AmieAirs from Niš
TV BorAirs from Bor
TV EnigmaAirs from Prijepolje
Info KanalAirs from Subotica
TV K23Airs from Subotica
TV Kanal 9Airs from Kragujevac
TV KikindaAirs from Kikinda
RTV KragujevacAirs from Kragujevac
TV KraljevoAirs from Kraljevo
TV KruševacAirs from Kruševac
TV LeskovacAirs from Leskovac
TV Lav plusAirs from Užice
TV MostAirs from Novi Sad
TV Palma PlusAirs from Jagodina
TV PanonijaAirs from Novi Sad
Pannon RTVAirs from Subotica
TV PirotAirs from Pirot
TV PodrinjeAirs from Loznica
TV RaškaAirs from Raška
TV SantosAirs from Zrenjanin
TV Studio MTAirs from Leskovac
Sremska TVAirs from Šid
TV Studio BAirs from Belgrade
TV ŠabacAirs from Šabac
TV VranjeAirs from Vranje
TV VujićAirs from Valjevo
TV YU EcoAirs from Subotica
RTV TrstenikAirs from Trstenik

Domestic pay-tv channels

  • Arena Sport 1 (available in HD)
  • Arena Sport 2 (available in HD)
  • Arena Sport 3 (available in HD)
  • Arena Sport 4 (available in HD)
  • Arena Sport 5 (available in HD)
  • SK HD
  • SK 1 (available in HD)
  • SK 2 (available in HD)
  • SK 3 (available in HD)
  • SK 4
  • SK 5
  • SK 6
  • SK Golf (available in HD)
  • Lov i ribolov
  • SOS Kanal
  • N1 (available in HD)
  • Prva Plus
  • Prva Max
  • Prva Kick
  • Prva Life
  • Prva Files
  • Nova.rs (available in HD)
  • Cinemania
  • Film Klub
  • K::CN
  • K::CN 2
  • K::CN 3
  • Naša
  • Naša Vremeplov
  • Naša Party
  • Grand
  • Grand 2
  • DM SAT
  • Melos
  • Red
  • Vesti
  • Pink Premium
  • Pink Movies
  • Pink Romance
  • Pink Sci-Fi & Fantasy
  • Pink Action
  • Pink Thriller
  • Pink Crime & Mystery
  • Pink Classic
  • Pink Western
  • Pink Horror
  • Pink Comedy
  • Pink World Cinema
  • Pink Film
  • Pink Family
  • Pink Soap
  • Pink Serije
  • Pink Koncert
  • Pink Hits
  • Pink Hits 2
  • Pink N Roll
  • Pink Music
  • Pink Music 2
  • Pink Folk
  • Pink Folk 2
  • Pink Show
  • Pink Parada
  • Pink Pedia
  • Pink Fashion
  • Pink Style
  • Pink Kuvar
  • Pink Super Kids
  • Pink Kids
  • Pink Zabava
  • Pink Plus
  • Pink Extra
  • Pink World
  • Bravo Music
  • Pink Reality
  • Pink Erotic
  • Pink Erotic 2
  • Pink Erotic 3
  • Pink Erotic 4
  • Pink Erotic 5
  • Pink Erotic 6
  • Pink Erotic 7
  • Pink Erotic 8
  • RTS Drama
  • RTS Život
  • RTS Trezor
  • RTS Kolo
  • RTS Muzika
  • RTS Nauka
  • RTS Klasika
  • RTS Poletarac
  • Nova S
  • Nova Series
  • Nova Max
  • Nova Sport
  • Info na dlanu
  • Sve na dlanu
  • Srpska naučna televizija
  • Agro TV
  • Ženska TV
  • TV Hram

International pay-tv channels

Viewership

Following is table of viewership for 7 national free-to-air channels:

Audience share % (4+)[13][14][15][16][17][18][19][20]
Channel200320042005200620072008200920102011201220132014201520162017201820192020202120222023
RTS119.520.122.427.426.526.226.025.123.623.619.921.718.519.220.219.419.318.417.617.516.3
RTS27.48.26.36.76.87.65.74.64.23.63.03.12.33.12.51.91.61.21.21.01.0
Pink21.920.022.523.323.521.723.725.620.419.721.419.015.814.814.116.717.617.216.916.415.7
Fox / Prva————4.76.47.810.615.116.116.013.210.79.79.010.910.511.710.710.08.1
B92 / O2.TV3.45.36.89.19.38.78.06.37.68.27.77.36.85.84.74.64.13.53.02.52.2
Happy———————5.44.32.84.14.79.87.99.48.36.96.87.87.97.5

See also

References

  1. ↑ Televizijske serije kao obrok , December 2009
  2. ↑ Jovanka Matic and Larisa Rankovic, "Serbia", EJC Media Landscapes; accessed 11 March 2016.
  3. ↑ "Završena Digitalizacija!". Archived from the original on 2016-03-04. Retrieved 2016-01-10.
  4. ↑ http://webrzs.stat.gov.rs/WebSite/userFiles/file/Aktuelnosti/StatGod2015.pdf
  5. ↑ http://www.ratel.rs/upload/documents/Pregled_trzista/Pregled%20trzista%202016.pdf
  6. ↑ http://www.ratel.rs/upload/documents/Pregled_trzista/Pregled%20trzista%202016.pdf
  7. ↑ "Archived copy" (PDF). Archived from the original (PDF) on 2018-05-08. Retrieved 2016-09-23.{{cite web}}: CS1 maint: archived copy as title (link)
  8. ↑ http://www.ratel.rs/upload/documents/Pregled_trzista/Pregled%20trzista%202016.pdf
  9. ↑ http://www.ratel.rs/upload/documents/Pregled_trzista/Pregled%20trzista%202016.pdf
  10. ↑ http://www.ratel.rs/upload/documents/Pregled_trzista/Pregled%20trzista%202016.pdf
  11. ↑ http://webrzs.stat.gov.rs/WebSite/userFiles/file/Aktuelnosti/StatGod2015.pdf
  12. ↑ Private television stations broadcast regionally
  13. ↑ Godišnji udeli u gledanosti najznačajnijih kanala u poslednjih 10 godina Archived 2013-08-20 at the Wayback Machine
  14. ↑ "Radio TV Forum-Mesečni i godišnji udeli u gledanosti za 2017". 4 January 2018.
  15. ↑ "Radio TV Forum-Mesečni i godišnji udeli u gledanosti za 2018". 22 January 2019.
  16. ↑ "Radio TV Forum-Mesečni i godišnji udeo gledanosti TV stanica u Srbiji u 2019. Godini". 3 February 2020.
  17. ↑ "Гледаност ТВ програма с националном покривеношћу у 2020".
  18. ↑ "Gledanost TV programa s nacionalnom pokrivenošću u 2021".
  19. ↑ "Gledanost TV programa s nacionalnom pokrivenošću u 2022".
  20. ↑ "Gledanost TV programa s nacionalnom pokrivenošću u 2023".

Further reading

  • Miroslav Savićević (1995). "Television". The history of Serbian Culture. Rastko.
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