Viva
Cover Viva 2007
Editor-in-chiefDebby Gerritsen
Categoriesfashion magazine
FrequencyWeekly
Circulation70.000 (2012)[1]
PublisherVNU (1972-2001)
Sanoma (2001-present)[2]
Founded1972
First issue7 October 1972 (1972-10-07)
CountryNetherlands
Based inAmsterdam
LanguageDutch
ISSN0165-4462
OCLC72711475

Viva (1975–2021) was a weekly fashion magazine for women, published in the Netherlands.[3]

History

Cover of first edition, published on 7 October 1972

Viva was first published on 7 October 1972 by VNU's De Geïllustreerde Pers. It used the subtitle Damesweekblad (English: Women's weekly magazine).[3] After 2001, it was published by Sanoma, and has a circulation of 70,000 copies (2012).[1]

In 2012, Viva celebrated its 40th anniversary. The magazine used Layar to create an interactive magazine cover.[4] Viva's last issue was published on 21 July 2021.

Editor-in-chief

  • 1972-1975: Joop Swart
  • 1975-1983: Jet den Blanken
  • 1983-1984: Hanny van den Horst (acting)
  • 1984-1989: Adri de Vries
  • 1989-1991: Koos de Boer
  • 1991-1992: Koos de Boer & Rob van Vuure
  • 1992-1993: Koos de Boer & Tineke Verhoeven
  • 1993-2001: Tineke Verhoeven
  • 2001-2005: Marije de Jong[5]
  • 2005-2008: Karin van Gilst[6]
  • 2008-2012: Corinne van Duin[7]
  • 2012-2014: Gijsje van Bentum[8]
  • 2014-2015: Vivianne Bendermacher
  • 2015: Ellen de Jong (a.i.)
  • 2016: Kirsten Steenvoort, Sabine Brusse
  • 2017-2021?: Debby Gerritsen

References

  1. 1 2 "Gecertificeerde jaarcijfers 2012" (PDF) (in Dutch). HOI-online. Archived from the original (PDF) on 14 May 2013. Retrieved 21 November 2014.
  2. "Weekblad Viva blijft bestaan" (in Dutch). Algemeen Dagblad. 26 September 2013.
  3. 1 2 "Viva" (in Dutch). National Library of the Netherlands. Retrieved 21 November 2014.
  4. Cameron, Chris. "Viva Magazine Goes Interactive to Celebrate 40th Anniversary". Blog. Layar. Retrieved 6 November 2013.
  5. "Viva heeft in dertig jaar alle schroom verloren" (in Dutch). Trouw. 27 September 2002.
  6. "Talpa niet bang voor Pauw & Witteman". Trouw (in Dutch). 13 November 2006.
  7. "Viva-hoofdredacteur nieuwe chef Volkskrant Magazine". De Volkskrant (in Dutch). 21 December 2011.
  8. "Hoofdredacteur Viva stopt om online koers" (in Dutch). Het Parool. 16 August 2014.
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