WWMP
Broadcast areaBurlington–Plattsburgh
Frequency103.3 MHz
BrandingRock 103.3
Programming
FormatActive rock
Ownership
OwnerRadio Broadcasting Services, Inc.
WIFY, WIXM, WRSA
History
First air date
March 24, 1983 (as WVRS)
Former call signs
  • WVRS (1983-1984)
  • WTIJ (1984-1986)
  • WGLY-FM (1986-1999)
  • WDOT (1999-1999)
  • WLKC (1999-2005)
Call sign meaning
"MP103" (former branding)
Technical information[1]
Licensing authority
FCC
Facility ID20592
ClassC3
ERP2,850 watts
HAAT284 meters (932 ft)
Transmitter coordinates
44°21′52.1″N 72°55′51.4″W / 44.364472°N 72.930944°W / 44.364472; -72.930944
Translator(s)98.3 W252CJ (Burlington)
Repeater(s)
  • 103.3 WWMP-FM1 (Montpelier)
  • 1240 WSKI (Montpelier)
Links
Public license information
WebcastListen Live
Websiterock1033burlington.com

WWMP (103.3 FM, "Rock 103.3") is a radio station broadcasting an active rock format that is licensed to Waterbury, Vermont, United States. The station serves the Burlington–Plattsburgh area. The station is owned by Radio Broadcasting Services, Inc.[2]

History

The station was assigned the callsign WVRS on March 24, 1983. On March 1, 1984, the station changed its callsign to WTIJ; on May 31, 1986, it changed to WGLY-FM.[3] The station began with a predominantly religious format, airing blocks of Christian talk programs and music. The WTIJ callsign stood for "We Trust In Jesus", while WGLY stood for "With God's Love to You". The station became an affiliate of Moody Radio airing a format of Christian music, lecture, campus chapel, listener-interactive talk, and devotionals. The religious format was flipped to WCMK 91.5 in Bolton, Vermont—which also took the WGLY-FM callsign—when the station was purchased by Radio Broadcast Services Inc. in 1999.

"MP103" logo (2010–2018)
"Free 103.3" logo (2018-2019)

On July 9, 1999, the call sign was changed to WDOT; it became WLKC on September 28, 1999 (with an adult contemporary format); and WWMP on June 13, 2005.[3] With its "MP 103" branding and no on-air DJs, the station patterned its adult hits format as an over-the-air MP3 player. In 2018, WWMP rebranded as "Free 103.3" with no change in format.[4]

On October 17, 2019, WWMP changed its format from adult hits to mainstream rock, branded as "Rock 103.3".[5]

Translator

Broadcast translator for WWMP
Call signFrequencyCity of licenseFIDERP (W)HAATClassTransmitter coordinatesFCC info
W252CJ 98.3 FMBurlington, Vermont15555022054.2 m (178 ft)D44°29′50.2″N 73°12′49.5″W / 44.497278°N 73.213750°W / 44.497278; -73.213750 (W252CJ)LMS

Booster

Call signFrequencyCity of licenseFIDERP (W)HAATClassTransmitter coordinatesFCC info
WWMP-FM1 103.3 FMMontpelier, Vermont1105041111 m (36 ft)D44°16′49.2″N 72°33′28.3″W / 44.280333°N 72.557861°W / 44.280333; -72.557861LMS

References

  1. ↑ "Facility Technical Data for WWMP". Licensing and Management System. Federal Communications Commission.
  2. ↑ "WWMP Facility Record". United States Federal Communications Commission, audio division.
  3. 1 2 "WWMP Call Sign History". United States Federal Communications Commission, audio division.
  4. ↑ FREE 103.3 Facebook Page
  5. ↑ Rock 103.3 Launches in Burlington Radioinsight - October 17, 2019
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