Zain Masri (Arabic: زين مصري; born February 5, 1992) is an Arab American technology executive known for her contributions to the technology industry. She held various roles including marketing, product strategy and business development across YouTube and Google. Zain is the first woman of Palestinian and Jordanian descent to be named one of Forbes 30 Under 30.

Early life

Zain is an American of Palestinian and Jordanian descent. She was born in Fairfax, Virginia. She is the eldest of four children. Her parents immigrated to the United States in the 1980s.[1]

Career

In 2014, Zain joined Google as an intern. Over the years, she held key executive roles at several technology companies, including YouTube and Google.[2] She has led the launch of a number of initiatives to promote digital literacy and economic empowerment for women in the Arab world.[3] Zain was recognized for launching Maharat min Google, a digital skills education program that has helped nearly 1 million people in the MENA region gain the skills they need to succeed in the digital economy.[4] She also led the launch of YouTube Batala, a content hub featuring hundreds of female creators from the Arab world.[5] The programs have been recognised by governments, businesses, and civil society organizations for their impact on women's economic empowerment.[6]

In 2020, Zain became the first woman of Palestinian and Jordanian descent to be named one of Forbes' "30 Under 30".[7] In 2021, she was featured as a documentary subject as part of Sky News Najahouna (Their Success) series. The same year, she became the first Arab woman to be nominated to the ADCOLOR Rockstar Awards, an initiative launched by the ADCOLOR Industry Coalition, to promote increased diversity in the advertising, marketing, and media industries.[8] She also launched Tirazain.com, a digital archive of embroidery from the Arab world with the aim to document embroidery patterns while identifying their origin and making them accessible.[9]

References

  1. ↑ "Women behind Eastern Brands". Forbes Middle East - English Issue. September 2020.
  2. ↑ "Google Injects 1M USD Into Arabic Digital Skills Program, Improves Arabic Search | Egyptian Streets". 2019-12-11. Retrieved 2023-07-21.
  3. ↑ "Arab women YouTubers get exclusive platform in new 'Batala' channel". Al Arabiya English. 2016-10-19. Retrieved 2023-07-21.
  4. ↑ "AUS star alumna behind skills program benefitting over 1 million people". American University of Sharjah. 2021-01-04. Retrieved 2023-07-21.
  5. ↑ "YouTube launches Batala for female content creators in MENA | Al Bawaba". www.albawaba.com. Retrieved 2023-07-21.
  6. ↑ "'Iftah Ya Simsim' partners with YouTube's Creators for Change program". Arab News. Retrieved 2023-07-21.
  7. ↑ "Three Jordanians on Forbes' 30 Under 30". en.royanews.tv. Retrieved 2023-07-21.
  8. ↑ "Zain Masri - 2021 Rockstar". ADCOLOR. Retrieved 2023-07-21.
  9. ↑ "Campaign's Faces to Watch, Brand Edition 2022 – Zain Kamal Masri, head of brand and reputation marketing, MENA at Google, Google". Campaign Middle East. Retrieved 2023-07-21.
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