KWBA-TV
CitySierra Vista, Arizona
Channels
BrandingTucson CW; KGUN 9 News
Programming
Affiliations
Ownership
Owner
KGUN-TV
History
First air date
December 31, 1998 (1998-12-31)
Former channel number(s)
  • Analog: 58 (UHF, 1999–2009)
  • Digital: 44 (UHF, until 2018)
The WB (1999–2006)
Call sign meaning
"The WB Arizona", after prior affiliation
Technical information[1]
Licensing authority
FCC
Facility ID35095
ERP525 kW
HAAT332.3 m (1,090 ft)
Transmitter coordinates31°45′31.8″N 110°48′5.5″W / 31.758833°N 110.801528°W / 31.758833; -110.801528
Links
Public license information
Websitewww.thecwtucson.com

KWBA-TV (channel 58) is a television station licensed to Sierra Vista, Arizona, United States, serving as the CW affiliate for the Tucson area. It is owned by the E. W. Scripps Company alongside ABC affiliate KGUN-TV (channel 9). Both stations share studios on East Rosewood Street in East Tucson, while KWBA-TV's transmitter is located atop the Santa Rita Mountains southeast of the city.

History

The first attempt at putting a station on channel 58 in Sierra Vista was KCCA-TV (call sign standing for Cochise County, Arizona). KCCA was owned by Sierra Vista Television, owned by Thomas Gramatikas.[2] The proposed station would have broadcast from a tower in the Sierra Vista area with a power of 2.38 million watts; however, the Tucson area would have been blocked by terrain from seeing it.[3] It may have desired to operate as a subscription television station, indicated by a 1982 filing where the FCC granted KCCA permission to install subscription television equipment. By 1985, the permittee was Manning Telecasting, who also held the construction permit for channel 11 in Yuma,[4] but the permit vanished the next year, and KCCA never made it to air.

The history of the current channel 58 began November 22, 1996, with a construction permit granted to KM Communications to serve Sierra Vista and Tucson on analog channel 58. The call letters were originally KAUC, but in August 1997, the station changed their call letters to KWBA to reflect their affiliation deal with The WB; the former superstation feed of Chicago's WGN-TV served as Tucson's de facto affiliate of The WB until KWBA signed on. In 1997, the station announced its existence and that it was close to securing Tucson office space.[5] The station had now changed ownership, being held by a partnership of two companies: Sierra Television (a KM subsidiary[6]) and Tucson Communications. Its general manager was Ron Bergamo, an alumnus of the University of Arizona returning to Tucson after a six-year stint as general manager of KTSP-TV/KSAZ-TV in Phoenix.[5]

Delays in permitting for the tower site on United States Forest Service land[7] held up construction more than anticipated, but KWBA-TV began broadcasting on December 31, 1998.[8] WB programming was supplemented by short local features, syndicated programs, and Arizona Diamondbacks baseball.[9] It proved a success: in 2001, it tied for the highest rating among all WB affiliates in non-metered television markets (those still measured by diaries).[10] That year, Tucson Communications changed its name to Cascade Broadcasting Group, having become the sole owner. In 2006, KWBA-TV affiliated with The CW upon the merger of The WB with UPN.[11]

On March 18, 2008, Journal Broadcast Group announced it would purchase KWBA-TV, creating a duopoly with KGUN-TV. To make the $11.9 million purchase, Journal had to apply for a failing station waiver; even though Tucson had too few commercial station owners to normally permit another duopoly, it presented financial statements showing it had lost money for three years straight (with operating losses nearing $900,000 a year in 2006 and 2007[12]), a situation exacerbated by the loss of Diamondbacks baseball rights (the team moved all games to cable after the 2007 season), and pledged to start a local newscast from KGUN-TV for air on KWBA-TV. It also The FCC permitted the acquisition in June.[13] Work was carried out that fall to move KWBA-TV into KGUN-TV's studios.[14]

On July 30, 2014, it was announced that the E. W. Scripps Company would acquire Journal Communications in an all-stock transaction. The combined firm would retain its broadcast properties, including KGUN, and spin off the print assets as Journal Media Group.[15] The FCC approved the deal on December 12, 2014, and shareholders followed suit on March 11, 2015; the merger was completed on April 1.[16][17]

Programming

Newscasts

In 2003, KWBA entered into an agreement with local CBS affiliate KOLD-TV (channel 13) and launched a 9 p.m. newscast in April of that year; Fox affiliate KMSB-TV soon followed with their own 9 p.m. newscast.[18] Within a year, KMSB's offering edged out KWBA's in the ratings.[19] The KOLD-produced newscast was short-lived, as it went off the air on December 15, 2005, after the contract with KOLD-TV expired and the two parties could not agree on a new direction for the newscast.[20]

In September 2008, KGUN began rebroadcasting its 6 p.m. newscast on KWBA at 9 p.m.[14] KGUN began producing a live weeknight-only 9 p.m. newscast for KWBA-TV on March 9, 2009.

In April 2014, KGUN began airing a one-hour extension of its weekday morning newscast on KWBA from 7 to 8 a.m., titled Good Morning Tucson Extra.[21]

Technical information

Subchannels

The station's digital signal is multiplexed:

Subchannels of KWBA-TV[22]
Channel Res. Aspect Short name Programming
58.1 1080i16:9KWBA-HDMain KWBA-TV programming / The CW
58.2 480iGRITGrit
58.4 CourtTVCourt TV
58.5 DeFy TVDefy TV
58.6 JTVJewelry Television
9.1 720pKGUN-HDABC (KGUN-TV)
  Simulcast of subchannels of another station

Analog-to-digital conversion

KWBA-TV discontinued regular programming on its analog signal, over UHF channel 58, on June 12, 2009, as part of the federally mandated transition from analog to digital television; the digital signal continued on UHF channel 44, using virtual channel 58.[23] The station was then moved to channel 21 in the repack.[22]

References

  1. "Facility Technical Data for KWBA-TV". Licensing and Management System. Federal Communications Commission.
  2. "Broadcasting Yearbook" (PDF). 1983. p. C-4. Retrieved March 10, 2015.
  3. Hatfield, David (January 7, 1982). "Cochise County to get its first TV station". Arizona Daily Star. Tucson, Arizona. p. 1A. Archived from the original on July 7, 2022. Retrieved July 7, 2022 via Newspapers.com.
  4. "Broadcasting Yearbook" (PDF). 1985. p. C-4. Retrieved March 10, 2015.
  5. 1 2 Fischer, Alan D. (August 23, 1997). "TV channel will air from Sierra Vista". Arizona Daily Star. Tucson, Arizona. p. 1A, 3A. Archived from the original on July 7, 2022. Retrieved July 7, 2022 via Newspapers.com.
  6. Clemens, William G. (August 29, 1997). "Station's start-up costs to hit $10M". Tucson Citizen. Tucson, Arizona. p. 2B. Archived from the original on July 7, 2022. Retrieved July 7, 2022 via Newspapers.com.
  7. Higuera, Jonathan J. (October 22, 1998). "December debut set for new TV station here". Tucson Citizen. Tucson, Arizona. p. 11C. Archived from the original on July 7, 2022. Retrieved July 7, 2022 via Newspapers.com.
  8. "WB affiliate Channel 58 goes on the air today". Arizona Daily Star. Tucson, Arizona. December 31, 1998. p. 1A, 5A. Archived from the original on July 7, 2022. Retrieved July 7, 2022 via Newspapers.com.
  9. Wagner, Raina (December 31, 1998). "Making airWAVES: Tucson affiliate in WB network powers up today". Arizona Daily Star. Tucson, Arizona. p. 1C. Archived from the original on July 7, 2022. Retrieved July 7, 2022 via Newspapers.com.
  10. Stewart, Michele (April 7, 2001). "KWBA-TV ties for win in Nielsen sweeps". Arizona Daily Star. Tucson, Arizona. p. E7. Archived from the original on July 7, 2022. Retrieved July 7, 2022 via Newspapers.com.
  11. Pittman, David (March 23, 2006). "Tucson's KWBA-TV will join the new CW network in fall". Tucson Citizen. Tucson, Arizona. p. 1D. Archived from the original on July 7, 2022. Retrieved July 7, 2022 via Newspapers.com.
  12. Hatfield, David (March 28, 2008). "Purchase price: $11.9 million CW affiliate KWBA in danger of failing if not combined with KGUN 9". Inside Tucson Business. Archived from the original on July 7, 2022. Retrieved July 7, 2022.
  13. Gay, Gerald M. (June 5, 2008). "FCC grants waiver for purchase of KWBA". Arizona Daily Star. Tucson, Arizona. p. D1. Archived from the original on June 25, 2022. Retrieved June 25, 2022 via Newspapers.com.
  14. 1 2 Hatfield, David (October 3, 2008). "Technical glitches leave KGUN 9 with no high-def". Inside Tucson Business. Archived from the original on July 7, 2022. Retrieved July 7, 2022.
  15. Glauber, Bill (July 30, 2014). "Journal, Scripps deal announced". Milwaukee Journal Sentinel. Archived from the original on July 31, 2014. Retrieved July 30, 2014.
  16. "Scripps, Journal Merger Complete". broadcastingcable.com. April 2015. Archived from the original on July 4, 2015. Retrieved May 25, 2015.
  17. Staff. "Scripps, Journal Communications Complete Merger And Spinoff". netnewscheck.com. Archived from the original on July 18, 2018. Retrieved May 25, 2015.
  18. Jett, Jennifer (June 5, 2003). "WB was first at 9 but will soon have company". Arizona Daily Star. Tucson, Arizona. p. 1E. Archived from the original on July 4, 2022. Retrieved July 4, 2022 via Newspapers.com.
  19. Hatfield, David (May 2, 2004). "KVOA falls to KOLD in news race". Arizona Daily Star. Tucson, Arizona. p. E1, E3. Archived from the original on June 25, 2022. Retrieved June 25, 2022 via Newspapers.com.
  20. White, Erin (December 11, 2005). "WB News at 9 signing off after Thursday". Arizona Daily Star. Tucson, Arizona. p. E6. Archived from the original on June 25, 2022. Retrieved July 7, 2022 via Newspapers.com.
  21. "KWBA Tucson To Launch New Morning Newscast". TVNewsCheck. April 16, 2014. Archived from the original on July 7, 2022. Retrieved July 7, 2022.
  22. 1 2 "RabbitEars query for KWBA-TV". rabbitears.info. Archived from the original on July 7, 2022. Retrieved May 9, 2019.
  23. "DTV Tentative Channel Designations for the First and Second Rounds" (PDF). Federal Communications Commission. May 23, 2006. Archived from the original (PDF) on August 29, 2013. Retrieved August 29, 2021.
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