DABL
Logo used as "Dabl: Get into it" since 2024.
TypeDigital multicast television network
(Black sitcoms)
CountryUnited States
Broadcast areaUnited States
(available in most markets)
AffiliatesList of Dabl affiliates
HeadquartersNew York City, New York
Programming
Picture format
Ownership
OwnerParamount Global
(operated by Weigel Broadcasting)
ParentCBS Media Ventures
(CBS Entertainment Group)
Key peopleSteve LoCascio
(COO/CFO, CBS Global Distribution Group)
History
FoundedJune 27, 2019 (2019-06-27)
LaunchedSeptember 9, 2019 (2019-09-09)
Links
Websitedabltvnetwork.com
Availability
Terrestrial
Affiliated with terrestrial television stations in select marketsSee list of affiliates
Streaming media
Other servicesFubo, YouTube TV, Hulu

Dabl (/ˈdæbəl/) is an American Black-oriented digital multicast television network owned by the CBS Media Ventures subsidiary of Paramount Global and operated by Weigel Broadcasting.

Launched in September 2019 with a female-targeted lifestyle format, since Paramount transferred management duties to Weigel in December 2023, the network airs Black sitcoms (sourced mainly from the Paramount library) from the mid-1990s through the early 2010s.

History

On June 17, 2019, CBS Television Distribution (now CBS Media Ventures) announced the launch of Dabl as a lifestyle-oriented digital subchannel network targeting a female audience. The network would be carried on CBS's owned-and-operated stations (which covered 39% of American television households), and, at the time of the announcement, had reached formal and subchannel-leasing affiliation agreements that would extend its reach over 70% of the country. To add to CBS's library of daytime talk, court and informational programming, CBS acquired the rights to programs from Martha Stewart and Emeril Lagasse's content libraries to help round out Dabl's schedule. Prior to the network's launch, CBS had been slow to offer additional subchannels on its O&Os since the 2009 digital transition.[1]

The launch of Dabl followed CBS's rollouts of the ad-supported streaming channels CBS Sports HQ and ET Live (which were initially made available on co-owned ad-supported service Pluto TV). Entertainment website Deadline noted Dabl's launch came at a "boom time" for multicast networks, which could be operated by broadcasters at low cost utilizing library content with "sizeable ratings" from various distributors.[2]

Dabl launched on September 9, 2019 at 8:00 a.m. Eastern Time,[3] with an expected national coverage rate of 80% as of August 27.[4] The network was the first CBS-owned property that had its operations built and operated using cloud computing, and transmitted through CBS's media operations platform, which utilizes both automation and cloud-enabled technology.[3]

On December 29, 2023 at 6:00 a.m. Eastern Time, with little advanced promotion (outside of programming data provided to TV listings providers), Dabl was relaunched as an entertainment network aimed at Black audiences, featuring an initial schedule of Paramount-distributed Black sitcoms from the 1990s and 2000s in repeating 12-hour blocks (episodes of each show are replayed from 6:00 p.m. to 6:00 a.m. ET at airtimes matching their initial daytime broadcasts). Most of the programs (including five of the seven relaunch lineup shows, Girlfriends, One on One, Half & Half, Moesha and its spinoff The Parkers) originally aired on the now-defunct UPN, itself co-founded by Paramount Global predecessor Viacom, which had established a niche with Black audiences as rival broadcast networks (particularly ABC, Fox and The WB) began pulling back on developing series aimed at the demographic starting in the late 1990s.[5]

Concurrent with the relaunch, Paramount—which retains ownership and distribution rights to the network, along with supplying programming—transferred management responsibilities for Dabl to Weigel Broadcasting,[6] which had previously partnered with Paramount (through its CBS News and Stations division; then CBS Corporation-owned CBS Television Stations) for the classic television multicast network Decades (now Catchy Comedy), which they jointly owned from its launch in 2014 until Weigel became the network's sole owner in March 2023.[1][7] The network's livestream was also removed from the lineups of free ad-supported streaming services Pluto TV, Xumo Play, LG Channels and Samsung TV Plus.

Programming

Current

Source:[8]

Former

Affiliates

Outside the CBS News and Stations (owned and operated), the network is offered to affiliates on a case-by-case basis one of revenue-sharing, a license fee or leasing.[1] Dabl's partner stations include stations from the station groups of CBS News and Stations,[9] Bahakel Communications, Capitol Broadcasting Company, Graham Media Group, Meredith Corporation, News-Press & Gazette Company, Gray Television, Sinclair Broadcast Group, Nexstar Media Group and Univision Communications.[4] It was previously carried by Pluto TV and Paramount+ before its December 2023 relaunch.

References

  1. 1 2 3 Littleton, Cynthia (June 17, 2019). "CBS to Launch DABL Digital Lifestyle Channel in September". Variety. Retrieved August 15, 2019.
  2. ↑ Hayes, Dade (June 17, 2019). "CBS Enters Lifestyle Market With Dabl, A New Network Featuring Martha Stewart, Emeril Lagasse". Deadline. Retrieved September 23, 2019.
  3. 1 2 Karlene Lukovitz (September 9, 2019). "CBS Launches Ad-Supported Digital Lifestyle Network Dabl". DigitalNewsDaily. MediaPost Communications. Retrieved September 15, 2019.
  4. 1 2 Berman, Marc (August 27, 2019). "Upcoming Lifestyle Digital Network Dabl To Launch On September 9". Forbes. Retrieved September 21, 2019.
  5. ↑ Keys, Matthew (2023-12-29). "Paramount relaunches Dabl as Black-strong comedy channel". The Desk. Retrieved 2023-12-30.
  6. ↑ "Weigel Broadcasting Co. |". weigelbroadcasting.com. Retrieved 2024-01-05.
  7. ↑ Michael Malone (October 21, 2014). "CBS Stations, Weigel Partner on Oldies Digi-Net Decades". Broadcasting & Cable. Retrieved November 11, 2014.
  8. ↑ "Shows". Dabl. Retrieved 29 December 2023.
  9. ↑ Albiniak, Paige (June 17, 2019). "CTD to Dabble in Diginets With Lifestyle Net Dabl". Broadcasting & Cable. Retrieved September 21, 2019.
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